- Contract Packaging
- Leaders in Packaging
Article | June 30, 1996
FTC not playing with Toys 'R' Us
The Federal Trade Commission (FTC) has charged toy industry retail giant Toys 'R' Us with exacting heavy-handed agreements from toy manufacturers that dictate how toys should be packaged for different accounts.
According to FTC charges Toys 'R' Us allegedly requires toy manufactors to either refrain from selling individual toys to club stores or else separately package them as "club specials" consisting of combination packs of two or more items. Such multipacking inflates prices and reduces retail options for consumers charges FTC. William Baer director of FTC Bureau of Competition cited "Hollywood Hair" Barbie which could only be sold in club stores packaged with a dress raising the price by 50% over the plain doll found in Toys 'R' Us. Also club store shoppers could only get the Toy Story version of Mr. Potato Head if they bought the club store package containing Mrs. Potato Head as well. Toys 'R' Us denied the allegations and the case has been assigned to an administrative law judge. An FTC staff attorney said the case probably will be heard in six months.
Related Sponsored Content
E-BOOK SPECIAL REPORT
The 2014 Trends Report
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!