Design

Evian_logo
Package Case Study
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Evian crushes carbon footprint with lighter, easier-to-recycle bottle

Newly designed bottle uses 11% less plastic and up to 50% rPET, and features new look that reflects ‘Live young’ theme.
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green_bottle_Pepsi
Package Case Study
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PepsiCo to launch 100% plant-based PET bottle in 2012

Made entirely from bio-based raw materials, the ‘green’ bottle mimics the properties of PET and is fully recyclable.
ConforMIS_pack
Package Case Study
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FPA winners are good as gold

Notable advances in sustainability, shelf impact, laser micro-perforation, and shelf life extension are all on display in the Flexible Packaging Association’s Gold Award winners.
Package Case Study
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Dynamic labels give Australian Gold lotions stopping power

Australian Gold regularly creates new indoor tanning products, and keeps the packaging fresh as well, to create a sense of anticipation for new product launches.
Package Case Study
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Cat litter bag stands up and stands out on-shelf

Forty-two pounds of scoopable cat litter are now more visually inviting on shelf, easier to carry, and more sustainable, with The Clorox Pet Product Co.’s switch from a polypropylene pail to the FlexZiBox® flexible stand-up, handled bag from Nordenia.
Package Case Study
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Baby food benefits from flexible pouch features

A stand-up, reclosable, flexible retort pouch from Ampac for a line of organic baby foods from New York City-based Sprout was awarded Gold for Environmental & Sustainability Achievement.
Package Case Study
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Fifth-panel carton spotlights Microsoft's mouse innovation

Microsoft is synonymous with product innovation. Now the company is innovating through packaging as well by integrating product development with package development. A great recent example is the December 2010 introduction of the Arc Touch Mouse.
Talking palette. SI readers who reviewed 15 new packages were drawn to those that made product use easier, and one of them was S
Feature Article
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Taking innovation to the extreme

Product concept and package structure remain strong companions, and some recent packages take it further through waste minimization or added convenience.
Package Case Study
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New carton launched for eco-conscious wine enthusiasts

Bota Box, a wine producer of premium 3-L California varietals in Napa, CA, has announced an extension of its environmentally sensitive portfolio with the launch of 500-mL cartons from Tetra Pak.
Package Case Study
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FPA winners are good as gold

Notable advances in sustainability, shelf impact, laser micro-perforation, and shelf life extension are all on display in the Flexible Packaging Association’s Gold Award winners.
Detergents
Package Case Study
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P&G's new compacted detergents to save 22M pounds of packaging annually

Procter & Gamble compacts its powder laundry detergents to one-third the size, debuting new Tide and Gain products in Target stores.
SunChips_bag
Package Case Study
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SunChips relaunched in quieter compostable bag

‘Rubber-like adhesive’ said to reduce the bag’s crinkling sound by 15 decibals.
Heinz_Coke_bottles
Package Case Study
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Heinz to launch its ketchup in Coca-Cola's PlantBottle beginning this summer

The iconic ketchup company estimates that it will introduce 120 million 20-oz PlantBottle packages in 2011 into the U.S.
Package Case Study
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Smaller slider clip meets bacon brand's convenience, sustainability goals

In the crowded bacon aisle, Plumrose Foods found a way to add value to its 24-oz Plumrose Hearty Country Style Thicked-Sliced Bacon through packaging, while also meeting a senior management directive to reduce energy and package material usage.
Package Case Study
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Graphics not sacrificed in new sustainable pet-food pack

Packaging for Kaytee’s new natural line of pet food uses a high-quality printing process to create rich, animal imagery for pet lovers, while employing FSC-certified, recyclable material.
Package Case Study
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Unilever display shrinks footprint using Sonoco's design software

A redesigned floorstand wing unit for Vaseline Sheer Infusion body lotion reduces paperboard use by 50% without any loss in branding appeal in stores.

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