Package Design

Structural Design

GE1
Package Case Study
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Headlight pack redesign enhances shoppability

GE Lighting redesigns the structure and graphics of the blister packs for its premium headlight brand, making consumer selection easier and maximizing retailer selling space.
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Each variety has its own 'food geometry' pattern made up of images of the ingredients in the puree.
Package Case Study
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Little Spoon set to disrupt the baby food category

Fresh, organic purees for babies use HPP to preserve nutrition and flavor, and extend shelf life. Packaging is a cup with integrated spoon that is simply and stylishly decorated.
TAPPED 1
Package Case Study
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Birch water branding true to its roots

A paperboard-based can printed to resemble a birch tree pays homage to the product’s origins, while helping contribute to the preservation of forests.
The triangular carton facings stand out conspicuously on store shelves, vigorously inviting consumer attention.
Package Case Study
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Distinctive, intricate gift packaging wins top PPC award

Mondelēz has a patent pending on this unconventional carton shape/form.
3M’s ‘4 in 1’ package wins WorldStar Award
News
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3M’s ‘4 in 1’ package wins WorldStar Award

TricorBraun design includes Spackle, primer, putty knife and sandpaper in single pack to simplify life for do-it-yourselfers in repair projects.
Hummus Plus
Package Case Study
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Hummus kit stands out in plus-shaped sleeve

New Hummus Plus product includes hummus and chicken, packaged separately and wrapped in a unique, die-cut sleeve, for a convenient, fresh, on-the-go snack or meal.
All playing key roles in bringing packaging innovation to market at McCormick & Co. are (left to right) Rick Gill, Vice Presiden
Feature Article
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McCormick & Co.—perfecting the art of staying relevant

A visit to McCormick & Co.’s Technical Innovation Center in Hunt Valley, MD, makes it clear that packaging is taken very seriously at this 126-year-old food manufacturer.
Santa Signal 1
Package Case Study
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High-quality carton speeds Santa’s rooftop arrival

The inventor of device that simulates the sound of Santa on the rooftop finds high-quality cartons in low minimum quantities to launch his fledgling holiday product.
Bernadine Tay, Founder of Quinteassential Fine Teas, has been described as ‘a storyteller with tea as her medium.'
Package Case Study
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Art and science combine in multisensory tea pack

U.K.-based Quinteassential Fine Teas redesigns its packaging with all five senses in mind. Carton includes stunning artwork and a QR code that links to music selected for each blend.
Respimat Gold winner
News
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Boehringer Ingelheim kit packs earn honors

The New Jersey Packaging Executives Club announces its 37th Annual Award winners, including three in the pharmaceutical category.
Skippy Singles
Package Case Study
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Skippy looks ‘outside the jar’ for packaging innovation

Two new snackable peanut butter products from Skippy get custom packaging that provides portability and signals innovation, while retaining the historic brand equity.
THREE STICKS.
Package Case Study
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Passion for package redesign

Hyland’s reaches outside its comfort zone to relaunch kids ointment in a sustainable paperboard dispenser.
Shealicious™ line of cocktail treatments for all ethnicities
Package Case Study
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Haircare pack takes a page from yogurt playbook

In haircare circles, “cocktailing” is a process whereby consumers blend natural oils, honey, extracts, and butters together with their store-bought haircare products to improve performance, such as shine, volume, or sleekness.
MANUAL PACKING. An operator places a glass vial into the clinical trials carton.
Package Case Study
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Delivering what patients need next

Award-winning Multipack carton from supplier-partner Rondo-Pak helps provide safer clinical trials for F. Hoffmann-La Roche AG.
Kara Errickson, Industrial Designer
Package Case Study
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Designing sustainability into OTC pharma packaging

Kara Errickson, Industrial Designer, discusses package design issues for Hyland’s 4 Kids Bumps ’n Bruises® with Arnica, an ointment stick to provide natural relief of pain, swelling, bruising, and soreness for children.

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