Package Design

Structural Design

P&G’s trapezoidal carton wins PPC honors
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P&G’s trapezoidal carton wins PPC honors

Diamond Packaging earns Gold Award with this custom-designed carton with trapezoidal structural design and multi-layered, diamond-shaped holographic foil pattern.
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Travel light with ultra-slim personal care packs

A new credit card-sized, portable liquid container for on-the-go personal care products recently launched by Miists Intl., LLC of Phoenix just might be the thinnest, most convenient travel pack on the market.
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Sports drink bottle redesign wins accolades

New 16.9-oz PET bottle for Hoist sports drink wins design award for a new structure that elevates the brand and enhances competitiveness in the sports drink category.
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'Elixirs' launch in textured cans

New Lotus Botanical Elixirs adaptogenic beverages use aluminum cans with tactile printing that offsets the reflective, bright colors of the can design.
Package Case Study
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Hummus & chip snack pack served up in a can

Tribe Mediterranean Foods introduces a new snack combination of hummus and pita chips packaged in a composite can designed for convenient, on-the-go consumption.
SMALL FOOTPRINT. Though the old (left) and the new (right) packs both hold eight razors, the food print of the new pack is dramatically smaller.
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Redesigned blister brings benefits throughout supply chain

By reducing depth of draw on a PVC thermoform, Energizer Holdings generated operating efficiencies and cost savings galore while racking up some serious sustainability points.
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Sturdy box withstands e-commerce shipping demands

A new subscription service for men’s grooming products in the U.K. uses a custom-designed box, sturdy enough for shipping, while providing a positive brand experience.
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Souped-up bottle design drives interest in new Armor All product

In preparing the launch of its all-in-one Armor All Premium Wash & Wax + Protect auto care product, Armoured AutoGroup of Danbury, CT, sought a distinctive package design that would stand out in the crowded car care category.
Clear dispenser shape offers differentiation for eyedrop pack
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Clear dispenser shape offers differentiation for eyedrop pack

Rohto Cool Max introduction adds variety to eyedrop packaging.
Package Case Study
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Can holds snack serving of hummus & chips

New Tribe To Go offers a single serving of hummus and pita chips in a handy, portable composite can, created for consumers hungering for healthy, on-the-go snacks.
MULTIFACETED REDESIGN.  The new clamshell package for Hypertherm’s consumables offers a more compact footprint, with 20% less material, and a more consistent, cleaner brand appearance on shelf.
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Holistic thinking guides clamshell redesign

Hypertherm redesigns packaging for 220 SKUs of metal-cutting consumables for a more environmentally friendly clamshell that protects against product counterfeiting.
Package of the year.  Noven Therapeutics  Brisdelle is indicated for the  treatment of moderate to severe  vasomotor symptoms (VMS) associated  with menopause. The Brisdelle compliance  design features calendarized dosing for 30 days  of therapy, with a designated area for the patient  to note the starting date of the therapy.
Feature Article
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HCPC names 2013 Compliance Packages of the Year

Noven Therapeutics Brisdelle wins top honors during RxAdherence 2014.
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New supplement bottle stimulates TV sales

Extraordinary visual impact was among the top goals of the package design for a new nutrition supplement product sold primarily by way of television infomercials.
Package Case Study
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New shape for popular lubricant

A 6-in telescoping spout and an extrusion blown PET bottle with full-body shrink sleeve label are new for San Diego-based WD-40 Co.’s 3-In-One lubricating oil.
North Bay Produce’s four-pack of washed and ready-to-eat blueberries.
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New produce packs steal the show

New plastic produce packaging spotted at the United Fresh show encourages snacking on fresh fruits and vegetables and offers new meal solutions.

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