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Package Design

Structural Design

Package Case Study
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Switch to PET brings icy look

United Distillers & Vintners recently replaced glass with polyethylene terephthalate for 200-mL (6.76-oz) bottles of its TGI Friday’s® On the Rocks line of ready-to-drink cocktails. The custom bottles are injection/stretch blow molded by Schmalbach-Lubeca.
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Package Case Study
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Kraft-y bottle wins accolades

Kraft Food Services, Glenview, IL, was honored in October with the Package of the Year award from the Atlanta-based Assn. of Dressings and Sauces. Kraft’s patented wide-mouth, high-density polyethylene 1-gal jug includes a handle featuring a thumbprint and finger-grip for easy gripping, along with a screw cap and a pouring-friendly design.
Church & Dwight's complex, two-layer top label deftly balances high-speed application, consumer convenience and food-grade TE re
Package Case Study
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Over-the-top effort solves TE challenges

Arm & Hammer’s p-s TE label for its new HDPE shaker bottle of baking soda uses two types of adhesives. The duo performs tamper-evidence while it meets regulatory requirements for foods.
A rigid primary package guards against breakage and moisture damage.
Package Case Study
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Effervescent tablets go 'Airborne' in tubes

Knight-McDowell Labs’ quest for an alternative to foil packaging for its effervescent tablets led to a rigid, polypropylene injection-molded container.
The bagged hip stem is twisted into place into an undercut in the inner tray (above). This secures the metal part for distributi
Package Case Study
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Redesign puts twist into 'hip' trays

Smith & Nephew’s redesigned packaging for hip stems puts a product-securing twist to PETG trays, while foam inserts also keep the metal product secure.
The new look for Remedent's tooth-and-gumbrush packaging includes a clear PETG tube, PS base and top, and colorful labels for in
Package Case Study
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Remedent's new package turns heads

Manufacturer of an unconventional toothbrush addresses consumer requests and increases sales with a switch from blister packaging to a clear PETG tube.
Package Case Study
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Tressa touts 'tri' container

To promote its line of Complexes™ hair-care offerings, Tressa, Inc. is selling 3-oz trial packs unitized in what Tressa calls its “TryPack.”Supplied by TricorBraun (St.
Package Case Study
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Bionic design

When Hydrade Beverage Co. was looking for a design company to put life into its new product, it turned to Sibley Peteet Design (Austin, TX). According to the company, the product, a “high-speed” energy drink, is the only sports beverage that contains glycerol, which research shows to be the ingredient that best hydrates the body.
Package Case Study
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An organic original

Sweet Organics, a new line of organic snacks from Seasons’ Enterprises, is setting a precedent in the growing market of organic sweets. To help develop a totally new brand identity for his company’s snacks, president Michael Season called on longtime partner Maddock Douglas (Elmhurst, IL).
Package Case Study
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Silgan likes Rojek's end technology

Metalgrafica Rojek of Brazil has licensed Silgan Containers (Woodland Hills, CA) to produce and market in North America Rojek’s unique easy-open convenience end for metal cans or glass jars used for food, beverage or non-food applications.
Package Case Study
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Quicken capitalizes on brand equity

In August, Mountain View, CA-based Intuit Inc. rolled out nationwide its line of Quicken® 2001 financial software products in a redesigned package.
Package Case Study
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Regal solution protects bottles

Chalone Vineyard of Napa, CA, is the first to benefit from a new molded fiber technology called PulpFusion. Regale claims it can reduce costs by 80% and lead time by 90% compared to other molded fiber technologies.
Package Case Study
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Getting a handle on salsa packaging

In April, Frito-Lay rolled out its Tostitos™ brand salsa in a 28-oz plastic jug that features an integral handle and a wide-mouth closure. According to David Miller, senior technologist with Plano, TX-based Frito-Lay Corp., the multilayer polypropylene bottle is coextrusion-blown by Continental Plastic Containers (Irving, TX) and incorporates an ethylene vinyl alcohol barrier.
Package Case Study
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Sargento to debut in-line slider

In January, Sargento Foods, Plymouth, WI, will become the first user of the Hefty® Slide-Rite® reclosure system on a package produced on a form/fill/seal machine.
Package Case Study
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Reclosable fitment cashes in for Arm & Hammer

To eliminate the possibility of having opened packages on store shelves, Church & Dwight Co., maker of Arm & Hammer® products, decided to change the packaging for its Carpet and Room Deodorizer.

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