Package Design

Private Label Brands

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Dollar store growth tactics bode well for CP

A retail industry report forecasts that sales at dollar stores and other small-format value retailers will moderate over the next four years, but these retailers will expand their selections of both national brands and private-label products—presenting a growth opportunity for contract packagers.
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Sustainability feedback from Newman's Own

A recent Webcast included disclosure about Newman's Own organics line packaged in clear containers made of polylactic acid (PLA).
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Private label trends

A recent roundtable report of private label’s evolution at retail is summarized in nine trends.
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A vision for the future

Veteran branding experts say the packages that will have staying power will be rooted in solid consumer research and precise targeting rather than on passing fads.
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Grow by becoming the value chain connector

A new package-development integration model can help CPs deliver more value.
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Battle over use of PVC Clamshells continues...

According to Purchasing.com, "The marketplace wars persist over health risks--real or perceived--from plastic packaging made from polyvinyl chloride (PVC) resins. Microsoft just stopped using PVC clamshell packs to protect new copies of its software products.
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In U. S., Del Monte invests in cats not kids...

Del Monte to acquire Meow Mix at the same time selling off private label soup and infant feeding businesses to TreeHouse Foods, Inc.
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Private label skin care...

Based on compact robotics and electronics, the case-packing arms have been integrated and custom-fitted into overall packaging o
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High efficiency makes the case for robotics

Malt-O-Meal chooses flexible, compact, easy-changeover case-packing robots for installation at new cereal plant.
This new container of whitening gel is typical of the private-label packaging makeover under way at CVS Pharmacy. Within this ma
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Retailers: Paperboard can help evolve private label (sidebar)

CVS Pharmacy's prescription for paperboard packaging
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Retailers: Paperboard can help evolve private label (sidebar)

Research identifies channel opportunities
A dual-scale filling system at Marich Confectionery includes a specially designed indexing conveyor.
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Vegas show spurs equipment buys

Marich Confectionery increases line speeds dramatically with technology found at Pack Expo Las Vegas 2003.
The authors.
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Marketing to Brand China

“Made in China” appears on virtually everything we buy these days, from underwear to vacuum cleaners to heavy-duty machinery.
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How color is used (sidebar)

Besides container shape and a shrink label, Chapin International uses color to create a contemporary brand for its namesake line of lawn and garden sprayers.

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GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
PACKAGING MACHINERY
SPECIAL INTEREST
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