Download this free, 104-page Labeling Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.
Learn more >>

Package Design

Labels

Materials Product Brief
|

The RB Dwyer Group: Web offset printing

The RB Dwyer Group’s IVCO (Infinitely Variable Cylinder Web Offset) press, manufactured by RDP Marathon, prints high-quality shrink sleeve labels comparable to rotogravure with no tooling costs.
E-BOOK SPECIAL REPORT
44 Best Package Designs: 2015
Sign up to receive timely updates from our editors and download this e-book of our editors’ selections for most innovative package designs of the past year.
BioPreferred
News
|

USDA introduces bio-based labeling program

A voluntary product certification and labeling program has been initiated by the USDA’s BioPreferred program to encourage the identification and use of bio-based products.
STANDUP POUCH. Characteristics that mark this standup pouch are consumer convenience, long shelf life, and sustainability advant
Package Case Study
|

Co-packer puts Sunkist brand front and center

A hot-fill standup pouch with a patented dispensing feature is just one of the innovative packaging formats that Protica is launching under the well-known Sunkist brand.
Package Case Study
|

Water bottler loses a panel, gains an edge

A new secondary packaging design that uses a three-sided tray for bottled-water multipacks provides cost and sustainability benefits for Premium Waters.
BC_Bundt
Package Case Study
|

Parfait cups get 'gravure-quality' labels

Tampa, FL-based B.C. Bundt’s “Walk Away Parfaits” are decorated with attractive full sleeve shrink labels made of PVC and printed with UV-cured inks in up to six colors.
Calle_Azul
Package Case Study
|

Printing gives distinction to new Sam's Club tequila

Eye-catching graphics that convey traditional Mexico, printed with a special UV technique, give the Calle Azul brand visibility in the spirits aisle.
Sterling Anthony, CPP
News
|

Paper pallets

Paper pallets vie for their own niche.
News
|

Innovation and a great label deliver brand experiences

Classens Cartils’ Rik Olthof explains that experiences, delivered through packaging, are essential to hooking today’s busy and information-overloaded consumer.
Package Case Study
|

Appletiser achieves the right bottle and the right label--and a 14% sales increase

Appletiser, a South Africa-based premium, nonalcoholic beverage brand, conducted extensive research of its consumers over three continents, and the results led to a new glass bottle with an engaging pressure-sensitive label—and produced a 14% sales increase without compromising production line speeds.
NO-LABEL LOOK
Package Case Study
|

Savvy marketers are leaning on value-added labels

Market niches are becoming more defined, with shorter production runs. With a shift in thinking, brands can improve ‘pickup power’ via an under-leveraged portion of the package—the label.
Package Case Study
|

Eye tracking validates the sizzle in bacon's new label

Eye-tracking research can validate the emotional cues of a label design before an expensive investment is made to bring a new package design to market.
Package Case Study
|

Big boost from POD labels

 
Package Case Study
|

Whipped Lightning strikes six times in colorful shrink-sleeve label

Full-body PVC label shrinks to fit nesting aerosol can for alcohol-infused whipped topping.
Carmellas_Marinara
Package Case Study
|

Distinctive label lends personality to Wisconsin bistro's sauce

Digital, pressure-sensitive labels help establish Carmella’s as a private-label sauce.
Materials Product Brief
|

Hewlett-Packard Indigo: Hewlett-Packard Indigo: Renewed digital label stocks

UPM Raflatac's roll-to-roll digital label stocks have a proprietary topcoat that provides quality liquid ink anchorage and a long shelf life for lasting printability, and are suitable for use with the HP Indigo WS6000 digital press.

Pages

Newsletters

Don't miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST
PACKAGE DESIGN/DEVELOPMENT
PACKAGING MACHINERY
SPECIAL INTEREST
PACK EXPO
Each newsletter ranges in frequency from once per month to a few times per month at most.