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Package Design

Labels

Siggi’s yogurt has a matte-paper wrapper that is both incredibly spare and undeniably upscale.
Feature Article
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Latest labeling material and presentation trends

What is popular in labels at any one time often has to do with what is resonating with consumers—or what is in fashion. Materials, effects, coatings, and design all play a part in defining what is premium—and what is not—on today’s retail shelves.
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Q-Med security seal
Package Case Study
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Medical-cosmetic products secured in China

Q-Med, Schreiner MediPharm partner to secure products through telephonic authentication.
IML packaging for United Biscuits.
Package Case Study
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IML packaging gives United Biscuits shelf impact

Plastic packaging for the United Biscuits Family Circle brand biscuits stands out from the competition thanks to in-mold labeling.
Nyco sleeve
Materials Product Brief
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Sleeve eases separation from bottles or cups via automated recycling processes

Newly launched low-density polyolefin sleeve improves recycling efficiency, offers print options for various applications.
Heinz new glass jar is aimed at adults.
Package Case Study
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Heinz glass jar designed to drive new usage occasions

H.J. Heinz has developed a distinctive and stylish new 300-g jar for the European launch of a new range of culinary ketchups.
Too much medication?
News
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Report says 40% of parents give young kids cough/cold medicine that they shouldn’t

Many parents disregard label warnings. …Meanwhile, FDA’s BeSafeRx provides interactive map tool to protect against fake pharmaceuticals.
Shrink sleeve label delivers shelf impact.
Package Case Study
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Shrink sleeve look for popular water

Contract Bottling, located in Sunderland in northeastern England, has developed a new shrink sleeve branding solution for its well-known Perfectly Clear brand of flavoured-water drinks.
Materials Product Brief
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Commodore: Foam labels keep beer cold

Designed for large and small breweries, Commodore Plastics’ Labec foam label stock keeps beer cans and other beverage containers colder longer.
Materials Product Brief
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Schreiner MediPharm: Peel-off security label

Schreiner MediPharm’s peel-off Pharma-Comb Security Label combines customizable overt and covert features, and incorporates detachable parts for added protection and functionality.
For Australian Gold, the new Fasson Curvy film label created approximately 40% more labeling area.
Package Case Study
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New sun-care bottle label offers 'Curve Appeal'

New enhanced label designed to fit the curved edges of Australian Gold’s Moisture Max 30 sun-care product package leads to a 5% increase in product sales.
Materials Product Brief
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Payne: Holographic finish for labels

Payne’s HoloSense technology produces a range of holographic effect label patterns--diagonal stripe, raindrops, kaleidoscope, mini lens, and checkerboard--available for the surface finish, can be incorporated into existing labels or included as part of a new design.
Quaker’s Real Medleys fruit and nut oatmeal blends come in a custom cup that uses a paperboard and plastic combination for a contemporary feel and functional performance.
Feature Article
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Label specification: Best practices in label development

Label development is a balance of marketing goals, branding platforms, shelf impact, and consistent presentation.
Sales pitch PW
Column/Opinion
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A revolution in drug label regulation?

A federal appeals court recently said FDA could not legally prohibit a drug company salesman from promoting off-label uses of its drug. Here’s what this could mean to drug manufacturers, and to FDA.
Materials Product Brief
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UPM Raflatac, Inc: Sustainable shelf labelstocks

Utilizing Latex Impregated and Jetlaser Translucent paper-based face materials, UPM Raflatac’s paper-faced products for shelf labeling applications provide label converters and retailers with compelling, environmentally-preferable alternatives to traditional vinyl products.
Extended-text label on Tum-E Yummies
Package Case Study
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Coke Consolidated division Peel N' Tear label

BYB Brands, a Coke Consolidated division, is taking advantage of special extended-test labels on its Tum-E Yummies brand, a fun, nutritious drink option for kids that comes with a spill-proof sports cap.

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