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Package Design

Labels

A unique and elegant label for a flavorful hot sauce.
Package Case Study
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Digital label printing suits hot sauce

Middleton Printing owner Steve Middleton recently saw the need to move towards more modern printing technology—digital ink-jet label production.
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Package Case Study
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Two discrete layers of EVOH help deliver three-year shelf life

One barrier layer of this award-winning pack is introduced in the coinjection molding process, while the second is in the in-mold label that’s added during coinjection.
Column/Opinion
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Labeling legerdemain

What a difference a label can make—that’s a key takeaway from a Diageo story I’m working on for an upcoming issue.
Materials Product Brief
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Smart Planet Technologies: Adhesive label with eco-friendly coating

Smart Planet Technologies' EarthLabel pressure-sensitive (self-adhesive) label uses EarthCoating, a mineralized coating alternative to a 100% polyethylene (PE) barrier coating, on its bottle label to provide high-quality moisture-barrier performance while reducing plastic content.
SEVEN LANGUAGES. A new five-panel, extended-text label for Slime Tire Sealant allows Accessories Marketing to provide information on the product in seven languages.
Feature Article
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Extended-text label serves up Slime in seven languages

Tire sealant producer moves from a crowded label and instructions insert to an extended-text label with seven languages to successfully market its Slime brand to an international audience.
Package Case Study
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Upbeat protein drink label encourages bottle recycling

The Good Whey Company selects a premium-finish label material for its new protein dairy drink that provides shelf impact and facilitates bottle recycling.
Feature Article
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Nine considerations for specifying labels

The packaging engineer must begin to collect data from all the team members at the beginning of a labeling project in order to select and specify the best material and label supplier for the project.
A smell-through port on the packaging for new Downy Unstoppables provides a level of comfort for consumers, who can get a preview of the scent the product will leave behind on their clothes before they purchase it.
Feature Article
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Shrink-sleeve labels—best practices and production tips

There are many advantages to shrink sleeves from a consumer interaction perspective.
Package Case Study
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Clear shrink-label lends shelf appeal to new rum drink

Pernod Ricard departs from the established label graphics for its Malibu family, launching a liqueur with see-through sleeve label with red and silver decoration.
The Greek countryside images of this brand are inspired from traditional folk art, using repetitive elements to form a pattern, and overlaying only three colors to create realistic illustrations. Source: Lovelypackage.com
Feature Article
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Common ways labeling projects can fail

There are many potential snags in the process of bringing a labeling project to fruition. Being aware of the most common snags can help you avoid them before they happen to you.
Feature Article
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Label specification: Managing label production

The balance of your production budget is in jeopardy if you don’t manage all the aspects of your label production with care and diligence. Here are the main factors you should monitor.
Specialty labels provide drug delivery systems maker SHL with unique branding and appeal, and increase ease of use for patients.
Package Case Study
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SHL equips autoinjectors with multi-functional labels

Specialty labels provide drug delivery systems maker with unique branding, appeal, and increase ease of use for patients.
Paper labels on the cups themselves and the polyester lidding material both carry gorgeous graphics that convey an “oats” message.
Package Case Study
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Convenient plastic containers bring oat-based products to market

Whether it’s PP sheet that runs through a form/fill/seal machine or a PET bottle being filled by a co-packer, packaging is the key to convenience in oat-based foods market.
Materials Product Brief
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Fort Dearborn: Shrinkable cut & stack labels

An innovative Shrinkable Cut & Stack label with an OPP-based film structure from Fort Dearborn offers up to 15% shrink on a variety of container shapes and sizes.
Tammy Reddy poses at the Bello Tea retail outlet in the French Market at Chicago’s Ogilvie Transportation Center.
Feature Article
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In-store printing on demand benefits Bello Tea

With its new in-store printer, Bello Tea can print labels on demand rather than order large quantities of preprinted labels at its two Chicago retail outlets.

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