Alert: Packaging World now enhanced for the iPad and iPhone. Watch a quick video preview

Package Design

Graphic Design

Package Case Study

Next-generation gravure printing

KromaSilk enhanced rotogravure printing technology from Bemis/Milprint Div., applied to preformed, metallized polyester film, stand-up pouch packaging for Wellness Pet (WellPet) Food/Mother Hubbard, Tewksbury, NY, is the recipient of an FPA Gold Award for Printing Achievement.
42 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
Package Case Study

A new face for Clean & Clear skincare line

In updating the packaging for its Clean & Clear line of skincare products to contemporize the brand and harmonize its global packaging structures, Johnson & Johnson says it used its consumer-recognized logo as a springboard for the design.
Package Case Study

Packaging supports new ripple in functional beverages

Dr. Andrew Abraham identified a need for a nutrition-packed product, as part of a personal diet regimen, in functional beverages.
Package Case Study

Aluminum can-packed dog drinks

Judy In November 2009, specialty pet products company Petrol, Inc., Cornelius, NC, introduced a vitamin-enhanced hydrating drink for dogs.
Package Case Study

Shrink labels deliver flexibility for small-batch vodkas

Etched, clear-glass bottles are a staple in the vodka aisle, but other approaches to design are beginning to creep into the category.
Package Case Study

Minute Maid design embraces the artful composition of fruit

Look elsewhere around the store for inspiration. That’s one way for brand marketers to bring a fresh look to their categories.
Package Case Study

Cool CD cover is body heat-activated

The secret surprise to the unassuming package is the use of a nontoxic, thermochromic ink from Chromatic Technologies Inc.
Package Case Study

Godiva goes green while printing gold

Godiva trims more than 30% of its printing costs by switching from an imported specialty paper to a foil metallic coated paper. Sustainability gains are impressive.



Don’t miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!

New Issue Alert

Packaging World Magazine


Breaking packaging news

Packaging Insights

Pertinent packaging issues

On the Edge Blog

Workforce Development


Greener Package

Sustainable packaging

Shelf Impact

Package design strategies

Each newsletter ranges in frequency from once per month to a few times per month at most.