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Package Design

Rigid Containers

New Weiman floor cleaner package design
Package Case Study
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New floor cleaning bottle triples Weiman’s sales

Replacing a lime-green oblong bottle with a clean, soft-edged, ergonomic container that clearly communicates the product’s use, Weiman’s new floor cleaner bottle triples sales.
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COMPONENTS & ASSEMBLY. The ‘slide-out’ packages are primarily assembled on line with some semi-automatic and manual work. Each o
Package Case Study
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Easy-open mobile phone packaging

Especially targeted to seniors, multi-component package incorporates easy-lift tabs with no cutting utensils required.
Instant Knockout supplement
Package Case Study
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Supplement product & package deliver one-two punch

For a new weight-loss supplement targeted toward men, Robert Parker, owner of Roar Ambition in the U.K., sought a dramatic package format that would help his product stand out in the crowded supplements field.
Tin Man
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Craft brewer crazy about aluminum cans

Tin Man Brewing Company not only selects aluminum cans for its craft beer varieties, but it also hosts a website to publicize the benefits of this packaging format.
Biopac’s new range of compostable containers
Materials Product Brief
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Biopac: Compostable containers

Available in a variety of round, square, and rectangular bowls with different depths, Biopac’s new range of compostable containers (made from bagasse, a fully-compostable, natural, abundant, and renewable resource) with clear RPET lids made from RPET is fully compostable and recyclable.
LGIHTER IS BETTER. Empty 1-gal ECOJUGS™ weigh 52 g versus about 62 g for more traditional 1-gal dairy jugs.
Package Case Study
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Light-weight dairy jugs significantly cut HDPE usage

United Dairy replaces standard gallon milk jugs and saves 1.7 million pounds of plastic in less than two years.
MULTIPLE COMPONENTS. It may involve a lot of parts, but the Airopack concept delivers an elegant finished package that replaces
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Method strikes again

A dispensing system that relies on compressed air rather than a chemical propellant is the latest from a company that has re-written the rules of packaging countless times already.
Suerte Tequila
Package Case Study
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Glow-in-the-dark treatment for special tequila

Boulder, CO-based Suerte Tequila has launched its limited-release, 100% Tahona-processed, five-year single-barrel Extra Añejo in a one-of-a-kind, glow-in-the-dark bottle.
Honest Tea group
Package Case Study
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New Honest Tea label celebrates ingredient origins

To brighten up its packaging and develop a common graphic element for all of its product lines, Honest Tea undertakes a two-year redesign project for its bottled tea.
New package boasts 25% recycled content.
Package Case Study
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Fuller Brush brand boasts a new look

The 108-year-old Fuller Brush brand is sporting a new look for its Stanley 100 detergent.
Package Case Study
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Video: Sparkling wine bottle gets 2 oz lighter

In a two-year project, MARTINI Asti redesigns its sparkling wine bottle to reduce the glass weight, as part of parent company Bacardi’s sustainability initiative.
Package Case Study
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Dairy saves 1.7 M lb of HDPE in less than two years

A new 1-gal HDPE milk jug for United Dairy uses significantly less plastic, increases operational efficiencies, and offers greater functionality to consumers.
Package Case Study
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Seventh Generation package is 'display-worthy'

When Seventh Generation redesigned the packaging for its line of four hand-wash products to make it more appealing for consumers’ counters, it saw sales double.
SkinnyPack container
Package Case Study
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Salsa container is both rigid and flexible

Salsa maker is the first brand in North America to use a new container that combines rigid and flexible packaging materials to reduce weight and material, and increase shelf appeal.
New PET jar has great shelf impact.
Package Case Study
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Slimmer jar packs a confectionery punch

A narrow jar that loses none of the on-shelf impact of its larger predecessor has been created for Tangerine Confectionery, based in the Yorkshire region of England.

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