Article |

Versatile picks-up ‘salon-inspired’ Vogue contract

Both companies are based in Florida, but the contract packaging and warehousing agreement is global.

Tampa, FL-based Versatile Packagers announced a new relationship with Florida-based Vogue International, a personal care and hair care company marketing “salon inspired” products.

Versatile Packagers provides contract packaging, warehousing, fulfillment and distribution. Vogue International is a maker and distributor of “salon-inspired” products distributed in the United States and 27 more countries. Brands include the Organix line of 60 hair care products; FX Special Effects hair care products with "undadulterated, wild ingredients” from different regions of the world and packages with similarly wild colors; and the iWater shower water purifier.

Both companies are based in Florida, but the agreement is global. Versatile now provides Vogue International with warehousing, point of purchase displays, club store packaging, and combination/variety-pack packaging of Vogue products.

“We've learned so much about the industry already just from being a part of their products' packaging and displays,” said Rick Shave, CEO, Versatile Packagers, in announcing the agreement. Shave calls his company “the perfect fit” for Vogue, and can “react quickly to new marketing, various sized kits, and ever-changing product lines. We look forward to a continued relationship."

Comments(0)

Add new comment

ADVERTISEMENT
E-BOOK SPECIAL REPORT
42 Best Package Designs: 2014 edition
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs. Updated for 2014!
x

 

Newsletters
Don’t miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST

New Issue Alert

Packaging World Magazine

eClip

Breaking packaging news

Packaging Insights

Pertinent packaging issues

PACKAGE DESIGN/
DEVELOPMENT

Greener Package

Sustainable packaging

Shelf Impact

Package design strategies

Each newsletter ranges in frequency from once per month to a few times per month at most.