Download this free, 93-page Package Development Playbook jam-packed with strategies for success, best practices, and pitfalls to avoid.  Learn more »»

Package Design

Rigid Containers

Resealable aluminum is quick-chilling and helps a good cause.
Package Case Study
|

Root beer in aluminum pint bottle

For premier craft brewer Oskar Blues Brewery of Lyons, CO, combining their home-brewed root beer with a convenient, quick-chilling, resealable aluminum bottle benefited not only Oskar Blues and its customers but also the family of Brian Stiff.
E-BOOK SPECIAL REPORT
45 Best Package Designs
45 Best Package Designs
Sign up to receive timely updates from our editors and download this e-book consisting of our editors' picks of most notable package designs.
Package Case Study
|

Tropicana's bold shift to PET

Project "Inspiration" takes Tropicana Pure Premium into four new PET bottles, including two handled containers made with a new EBM grade that’s approved for recycling.
TOUGHER TAMPER PROOFING. The screen-printed bottles are manually topped off with cork stoppers and shrink film neck capsules (left) that replaces the previous, vertical paper TE banding.
Package Case Study
|

Raising spirits' packaging profile

Uniquely shaped bottles, screen-printed graphics, stopper corks, and shrink-sleeve neck capsules give Death's Door gin, vodka, and white whisky lively shelf appeal.
Package Case Study
|

Kraft cooks up another quick-prep meal kit

Capitalizing on its salad dressing expertise, Kraft creates a kit of bottled sauce and dressing that, when added to chicken and salad, results in a quick, six-serving meal.
Snapware had been using preprinted inserts, placed inside the containers (at right), as the primary means of branding its products. In June 2010, it switched to an automated labeling system that applies p-s labels to the side of the containers (at left).
Package Case Study
|

Snapware puts a lid on label variability

Using a single supplier for new labels and automated labeling equipment allows plastic storage container supplier to maximize efficiency and enhance product quality.
Miller PTC pour
Package Case Study
|

Miller scores sales with Punch Top Can

Miller Lite and Miller Genuine Draft cans are scored with a secondary tab that invites beer drinkers to have fun opening it, then enjoy a smoother pour.
Materials Product Brief
|

Gabletop carton with curvy shape

Designed for premium milk and juice, Tetra Pak’s Tetra Rex Pearl gabletop carton is a curved, droplet-shaped keyline container that provides an impactful side profile for improved branding possibilities.
Package Case Study
|

New package washes away dishwashing brand’s identity crisis

Switch to clear PET container and pressure-sensitive label enhances brand image, promotes packaging efficiency, and increases sales for Chinese dishwash detergent.
UPS Laos
Package Case Study
|

UPS delivers $9 million of flu vaccine to Laos

Walgreens donates 375,000 doses that UPS air-ships more than 9,000 miles in five days through five countries, maintaining mandatory 2° to 8°C temperatures through a range of climates.
Package Case Study
|

Pinup girls position value beer brand for growth

Canada’s Sleeman Brewing updates the package design for Old Milwaukee beer with pinup-girl graphics, positioning the brand for growth against major mainstream beers.
Materials Product Brief
|

Bio-container for nutritional supplement and cosmetics market

Designed to store vitamins, medical tablets, food and nutritional supplements, and cosmetic products, Cardia Bioplastics’ Biohybrid containers are food-contact compliant and fully recyclable.
Materials Product Brief
|

Tamper-resistant snack cup

Inline Plastics Corp.’s new grab and go 12-oz. snack cups, the newest version of their Safe-T-Fresh line of products, incorporate a tamper-resistant locking mechanism and an exclusive patented tear-strip hinge.
Package Case Study
|

Craft brewers pick bottle can for limited-edition Chaka ale

A resealable aluminum bottle provides differentiation, as well as light weight and shelf-life advantages for limited-release handcrafted ale.
Light weight and shatter resistance join with great shelf impact.
Package Case Study
|

Distinctive PET bottle for rum

The launch of McCormick Distilling Co.'s new Montego Bay Coconut Rum is marked by packaging with eye-catching design and color that gives the new brand strong shelf appeal.
Sleek can for Noah's newest offering.
Package Case Study
|

Almond flavour sparkling water in 'sleek' can

Noah’s has expanded its line-up again, becoming the first sparkling spring water with natural almond flavor.

Pages

 

Newsletters
Don’t miss intelligence crucial to your job and business!
Click on any newsletter to view a sample. Enter your email address below to sign up!
GENERAL INTEREST

New Issue Alert

Packaging World Magazine

eClip

Breaking packaging news

Packaging Insights

Pertinent packaging issues

PACKAGE DESIGN/
DEVELOPMENT

Greener Package

Sustainable packaging

Shelf Impact

Package design strategies

SPECIAL INTEREST
PACKAGING MACHINERY

Automation Strategies

Machine automation

On the Edge

Keith Campbell speaks out!

New Machines

New packaging machines

Each newsletter ranges in frequency from once per month to a few times per month at most.