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Package Design

Rigid Containers

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Miracle Whip squeezes into new bottle

"Squeeze," "Just Flip and Squeeze!" and "New Package" violators on the front label of a container for Kraft® Miracle Whip® make it apparent to consumers that this is a new bottle for a well-known salad dressing.
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Pace picks barrier bottle for picante sauce

In July Campbell Soup's Pace Foods, San Antonio, TX, rolled out its picante sauce in a proprietary 20-oz squeezable plastic barrier bottle.
Procter & Gamble?s redesigned 64- and 128-oz bottles of Crisco (above) now reflect the chevron-bedecked look of the rest of the
Feature Article
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Crisco goes on a diet

Larger bottle sizes of Procter & Gamble's venerable Crisco oils now have the proprietary shape of the rest of the line, and they weigh 25% less than before.
Figure A
Feature Article
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PMMI expects growth in machine spending

Packaging machinery spending by U.S. manufacturers this year will likely rise by up to 3% more than it did in 1997. Strong investment is expected from personal care and household/industrial chemical markets.
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Tray packer shrinks changeover time

Tray packing/shrink wrapping line for canned vegetables provides 55-tray/min speeds along with fast, no-tool changeover for Furman Foods.
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Lakeport likes can filling flexibility

This Ontario brewer designed a can filling line that accepts sizes from 8 to 32 oz. Secondary packaging can be corrugated trays, paperboard or plastic ring carriers.
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Streamlining handling headaches

Stainless-steel, reusable IBCs reduce drum handling/disposal problems for chemicals manufacturer Bush Boake Allen and a key customer.
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Jalapenos 'wheel' to market in new jar

New barrier plastic jug offers convenience, safety and disposal improvements.
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From soup to sauce, easy-grip PET

Hot-filled plastic jars with pinched-grip sides took center stage in May as Seneca Foods and Campbell Soup both unveiled intriguing new containers with similar-looking grips.
Product is automatically fed into canisters by a PLC-controlled four-bucket filler (above). Product reaches the four individual
Feature Article
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Keebler becomes a canister convert

When consumers showed how much they liked resealable composite canisters for Animal Crackers, Keebler responded by launching other products in that package format.
Bronze
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Cosmetics are big winners in packaging competition (sidebar)

Additional NACD award winners: Household Chemicals
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Twister takes a whole new shape

For its Twister brand juice beverage, Tropicana North America has launched a 1.75-L (59.3-oz) heat-set bottle made of polyethylene terephthalate that the Bradenton, FL, firm describes as "the first heat-set, hot-filled (180°+) rectangular PET bottle" for a juice beverage in the U.S.
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New bottle, label for Mogen David

To broaden the appeal of Mogen David chillable red wines, San Francisco-based The Wine Group chose design firm SBG Enterprise (San Francisco, CA) to update the packaging with a more contemporary look without alienating the product's current loyal following.
Olin?s four new injection-molded containers for pool chemicals include the 5-lb size (right) with molded hand-grip and product m
Feature Article
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Olin takes air out of pool chemicals display

A new line of interlocking modular square containers was designed to meet retailers' needs. Design features, some patented, make containers consumer-friendly as well.
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Smirnoff 1.75 L relaunched in proprietary PET

Hoping to boost sales, United Distillers and Vintners, Hartford, CT, has relaunched its Smirnoff premium vodka in a proprietary 1.75-L polyethylene terephthalate package whose rollout was to be completed this month.

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