For a new weight-loss supplement targeted toward men, Robert Parker, owner of Roar Ambition in the U.K., sought a dramatic package format that would help his product stand out in the crowded supplements field.
A portable package that includes a shapely bottle, easy-to-open liner, and tamper-evident closure gives the Tummy Company a unique retail shelf presence for its new Relief OTC™, an FDA-compliant, over-the-counter antacid aimed to help the estimated 25 million people in the U.S. suffering from heartburn and indigestion daily.
Oxy Bump, a nasal spray that uses an infusion of essential plant minerals and oxygenated saline to fight bacteria and allergens while moisturizing nasal tissues, recently went retail in an award-winning package.
Nutrex Research of Oviedo, FL, manufactures a line of encapsulated liquid anabolic workout formulas and fat burners that it markets on-line and through GNC, Vitamin Shoppe, Vitamin World, and other health food stores.
In January 2007, Creative Juices, Inc., Beverly, MA, introduced “Mixerz”—a new line of fresh-tasting, all-natural cocktail mixers for home bartenders, packaged in distinctive, sleek, 750-mL glass bottles custom-designed by TricorBraun .
In February 2007, San Antonio Farms, San Antonio, TX, began club-store marketing of double-packs of salsas in 48-oz-volume, six-layer PP/EVOH barrier jugs with .015” wall thickness and 82-g empty-bottle weight. Shelf life of the bottled salsa is 12 months. Average retail price of the salsa twin-packs is between $5.00 and $6.00.
Cincinnati, OH-based Procter & Gamble has created a new pet food category with the introduction of IAMS HomeStyle Gravy for Dogs. Designed to be served with dry dog foods, the gravies add flavor and a moist texture.
Skin care products specialist Raymond Anthony Intl. (RAI), Costa Mesa, CA, recently upgraded the packaging for its Tanology line of premium indoor tanning lotions in 8-oz high-density polyethylene bottles.
Cincinnati-based Procter & Gamble granted a license to Changing Paradigms LLC, West Chester, OH, to make and distribute a “kid-safe” household cleaner in the United States called Pampers Clean ‘n Play.
Jefferson, TX-based Blackburn Syrup challenged TricorBraun’s (St. Louis, MO) design group to redesign its 24-oz clarified polypropylene syrup bottle. The extrusion-blown bottle is created from a six-cavity mold designed by TricorBraun.