Properly sized, ergonomic, and easy to manipulate in the physically strenuous environments in which it is used, packaging for the new XRCEL Sports Fuel supplement line provides the same level of performance as the glucose gel it holds, according to brand owner New World Consumer Products, LLC.
For a new weight-loss supplement targeted toward men, Robert Parker, owner of Roar Ambition in the U.K., sought a dramatic package format that would help his product stand out in the crowded supplements field.
A portable package that includes a shapely bottle, easy-to-open liner, and tamper-evident closure gives the Tummy Company a unique retail shelf presence for its new Relief OTC™, an FDA-compliant, over-the-counter antacid aimed to help the estimated 25 million people in the U.S. suffering from heartburn and indigestion daily.
Oxy Bump, a nasal spray that uses an infusion of essential plant minerals and oxygenated saline to fight bacteria and allergens while moisturizing nasal tissues, recently went retail in an award-winning package.
Nutrex Research of Oviedo, FL, manufactures a line of encapsulated liquid anabolic workout formulas and fat burners that it markets on-line and through GNC, Vitamin Shoppe, Vitamin World, and other health food stores.
In January 2007, Creative Juices, Inc., Beverly, MA, introduced “Mixerz”—a new line of fresh-tasting, all-natural cocktail mixers for home bartenders, packaged in distinctive, sleek, 750-mL glass bottles custom-designed by TricorBraun .
In February 2007, San Antonio Farms, San Antonio, TX, began club-store marketing of double-packs of salsas in 48-oz-volume, six-layer PP/EVOH barrier jugs with .015” wall thickness and 82-g empty-bottle weight. Shelf life of the bottled salsa is 12 months. Average retail price of the salsa twin-packs is between $5.00 and $6.00.
Cincinnati, OH-based Procter & Gamble has created a new pet food category with the introduction of IAMS HomeStyle Gravy for Dogs. Designed to be served with dry dog foods, the gravies add flavor and a moist texture.
Skin care products specialist Raymond Anthony Intl. (RAI), Costa Mesa, CA, recently upgraded the packaging for its Tanology line of premium indoor tanning lotions in 8-oz high-density polyethylene bottles.
Cincinnati-based Procter & Gamble granted a license to Changing Paradigms LLC, West Chester, OH, to make and distribute a “kid-safe” household cleaner in the United States called Pampers Clean ‘n Play.
Jefferson, TX-based Blackburn Syrup challenged TricorBraun’s (St. Louis, MO) design group to redesign its 24-oz clarified polypropylene syrup bottle. The extrusion-blown bottle is created from a six-cavity mold designed by TricorBraun.