Machine Case Study
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Banding system increases packaging efficiencies

Sauce manufacturer boosts line speeds, cuts material costs, and economizes on plant floor space by installing three new tamper-band application units.
Package Case Study
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Alluring label graphics for new fruit smoothies

In June 2008, Sunny Delight Beverage Co., Cincinnati, OH, introduced a new line of nutritious fruit smoothies called FruitSimple in 40-oz, custom-curved PET bottles supplied by Graham Packaging (www.grahampackaging.com).
Package Case Study
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Single-source queso cups and labels

ConAgra Foods' Ro*Tel brand dips debut in shrink-sleeved PP cups.
Package Case Study
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Shrink labels pump up product security

Nutrex Research of Oviedo, FL, manufactures a line of encapsulated liquid anabolic workout formulas and fat burners that it markets on-line and through GNC, Vitamin Shoppe, Vitamin World, and other health food stores.
Package Case Study
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Toddler juice packaging engages attention

In January 2008, First Juice, Inc., Mt. Freedom, NJ, launched a line of organic fruit and vegetable juice beverages specially formulated for toddlers.
Package Case Study
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New tea totes top-notch labels

Ten-color gravure print gives PVC shrink labels impact.
Machine Case Study
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Espoma pulls trigger on sleeve-labeled bottle

Recognized for plastic-bagged natural plant foods, this lawn-and-garden firm introduces Earth-tone pesticides in a sleeve-labeled PET trigger-spray bottle.
Package Case Study
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Noni juice dresses for success

In mid-March 2007, Caldwell, NJ-based marketing and distribution company The Stratis Group joined forces with Brooklyn, NY contract manufacturer Victoria Packaging to launch a health supplement called "Hilo Gold Noni Juice" in health food outlets in Florida, Georgia, Tennessee, New Jersey, New York, and Connecticut.
Machine Case Study
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Vitamin-fortified water in PET fights hangovers

A PET bottle and shrink-sleeve label help start-up company DTK launch a relief drink for “the day after.”
Package Case Study
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Shrink labels dress up new smoothies

Brown Cow Farm, Antioch, CA, a member of the Londonderry, NH-based Stonyfield Farm family, has adopted shrink labels supplied by Seal-It, Inc. (www.sealitinc.com) for its new low-fat yogurt smoothies.
Package Case Study
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Sleeve-labeled milk bottle makes a 'Happy Meal' for McDonald's

McDonald’s doubled its milk sales with last summer’s rollout of 8-oz milks in HDPE bottles. The switch from gable-top cartons prompted significant changes at participating dairies.
The dynamic graphics on shrink labels help Galliker Dairy position "Shake" product as a treat rather than traditional milk.
Package Case Study
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Shrink-sleeve label's graphics position Galliker's new dairy beverage (sidebar)

Full-body shrink labels have transformed dairy packaging, and the Galliker Dairy Co., Johnstown, PA, is using the tactic to introduce Shake, its new dairy-based beverage.
Package Case Study
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Oil's better in sleeved tottles

Apparently, it’s not enough differentiation if your products contain emu oil. The TanZotic Tanning Products division of Natural Emu Products, Dodge, TX, relies on distinctive packaging for its Xotic Xplosion tanning accelerators.
Package Case Study
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'Tis the season

Newly revised graphics now decorate Smith Dairy's 30- and 11-oz bottles of premium and low-fat Moovers-brand eggnog. Both products from the Orrville, OH-based dairy are ultra-pasteurized to offer 120-day shelf life. The refrigerated products reached store shelves in mid-October.
Before
Package Case Study
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Supplement bottles re-energized

Last year, Twin Laboratories, Ronkonkoma, NY, took a product line of nutritional supplements and strengthened it with updated packaging. The change for the line of more than 100 products—only a small sampling is shown in the photo—is dramatic.
Package Case Study
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One bottle, two energetic looks

Twin Laboratories, Ronkonkoma, NY, deploys a custom blow-molded bottle from Berlin Packaging for both its ultrafueL and Xtreme product lines. Each beverage is dressed with gravure-printed 2-mil polyvinyl chloride shrink-sleeve labels from Seal-It.
Package Case Study
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Delivering for dairy (sidebar)

Custom bottle helps launch Oberweis Dairy into single-serve milks
Package Case Study
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'Tis the season for apple gum pack

Just in time for the fall season is Amurol Confections’ Caramel Apple Bubble Gum, packaged in a reusable apple-shaped polypropylene cup and a removable acrylonitrile-butadiene-styrene lid. A polyvinyl chloride heat-shrink label conforms to the shape of the container, delivering graphics via a modified flexo press.
Package Case Study
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Oberweis Dairy is 'looney' over milks

North Aurora, IL-based Oberweis Dairy, best known for its glass containers of milk, introduced in August a line of five 12-oz Looney Tunes-brand flavored milks in polyethylene terephthalate bottles.
Package Case Study
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Contoured bottle 'clearly' fits

In April, Clearly Canadian Beverage and Reebok Intl. unveiled Reebok Fitness Water in a compelling contoured bottle.
Package Case Study
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Peaches and lemons pop on this label

Bold, colorful images on a full-body heat-shrink label are helping Essentia Water’s Aquess turn heads. A newly launched beverage containing water-soluble fibers, Essentia comes in a 500-mL (16.9 oz) bottle made of polyethylene terephthalate.