Package Case Study
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Elmer gets a facelift

Elmer’s caps off 60th anniversary with new bottle design and label for its wood glue.
Package Case Study
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Retooling hardware packaging

Our annual look at hardware packaging ranges from the cute (fancy seed pails) to the creatively functional (driveway sealer in an easy-pour bucket).
Keeper's custom variation on a blister pack allows consumers to interact with the product's key features, yet protects the tie-d
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Interactive strap pack is wireless

Keeper’s feature-packed I-Pack™ secures the tie-down straps, yet permits consumers to interact with the product on store shelves—all without wires.
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Glue bottle ingeniously dispenses convenience

The detail that went into the bottle for Loctite Professional Wood Worx glue is like that for a well-crafted piece of furniture.
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Multipack 'can' rolls into stores

Spotted at the National Hardware Show held in Chicago in August, a new reclosable polyvinyl chloride canister shows off a variety of four or five different-colored rolls of Duck tape brand cloth tape from Henkel Consumer Adhesives, Avon, OH.
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A better handling bag (sidebar)

Goo Gone gets a grip
The bag's ergonomic handle (above) is produced on hf/f/s equipment (left) by a relocated and reoriented applicator (top).
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A better handling bag

Performance Seed’s 10- and 20-lb bags of bird food have added an ergonomically designed handle in the bag corner to improve carrying and pouring. The patent-pending feature is heat sealed and die cut on customized hf/f/s equipment.
Informative for consumers, Pass and Seymore/Legrand's design is integrated from the point-of-purchase display through the packag
Package Case Study
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Hardware products renovate with packaging

Packaging seen at the National Hardware Show ranged from consumer-friendly packaging for data comm products to innovative film cubes for potting soil. The softer side of hardware was seen in a trend toward products packaged for females and light do-it-yourselfers.
Embedded with 30 images, this lenticular p-s label is an eye-riveting visual aid on Vermont American's packages for its new Xcha
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Hardware products renovate with packaging (sidebar)

Lenticular: Imagery in motion
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Positively different battery packaging

Consumers should get a charge out of the new innovations in battery packaging in which clarity and reclosability top the list of conveniences offered by Rayovac and Leap brand batteries.