The Seventh Generation container consists of a molded-pulp outer shell made from 70% recycled cardboard (OCC) and 30% old newspapers (ONP) that can be recycled up to seven times.
In 2007, Jordans, a leading cereal products company in the United Kingdom, announced the development of a new biodegradable bag for its organic products—a bag that is fully compostable in garden compost bins.
Confusion and misconceptions about what biodegradable and compostable mean have been replaced the past few years by scientific testing and standards of identity.