Venue

NEW MULTIPACKS. After bottling and labeling in Norway, Isbre water is  shipped throughout Europe and to the port in Newark, NJ.
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Contract packager sates retailers' thirst for water multipacks

Isbre Norwegian glacier springs water opens additional U.S. markets by multipacking its individual bottles through co-packer ActionPak Inc.
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Can chic co-exist with the club experience? Target testing it

Retailer taking seven weeks to determine whether the warehouse approach has staying power in its stores, trying packaging sizes unfamiliar within its stores.
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Can OTC pharmaceutical package design influence the influencers?

Physicians, DVRs, the Internet, and friends gain as “influencers’” of consumer OTC drug purchases. Will packaging help marketers appeal to these influencers?
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Why 'quiet' store aisles might thrive in 2010

Categories that national brands tend to bypass for marketing support could open the doors to product and package innovation from store brands, Nielsen exec says.
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Shifting C-store traffic patterns provide grab-and-go opportunities

The economy has changed purchase patterns at C-stores, and marketers should determine seek opportunities to introduce new or repackaged products.
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Pump up sales at service station C-stores?

Opportunities seem plentiful at these small marts. The margins exceed those for selling gas, and packaging can play a role in helping move shoppers in and out of the store.
Achieving speed to commercialization: Visual Pak's three-pronged attack
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Achieving speed to commercialization: Visual Pak's three-pronged attack

Contract manufacturer and packager touts scale, vertical integration, and personal service to grow while servicing large and small consumer product companies.
GLOBAL ISSUE. Vaccine availability for H1N1 influenza remains a key healthcare concern. On a related note, prefilled syringes co
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Healthcare packaging: Forecast 2010

An optimistic job outlook, Rx-to-OTC switches, and upbeat packaging sales predictions offer a beacon of hope for healthcare product packagers.
GROWING LINE. Packaging convenience and graphic consistency play big roles in the continuing growth of 7-Eleven's private-label
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7-Eleven builds a best-value branding strategy

 
LIFESTYLE ENHANCEMENT. The BORBA line of beauty products sold at Sephora shops fit the movement toward improved health and welln
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Private brands--a new balance of power?

Retailers’ brands are creating distinctive identities via design. But at least one expert says the job isn’t finished, thereby providing opportunities across the board.
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Coca-Cola gets it, how about you?

Among the more noteworthy trends in packaged goods manufacturing over the past few years has been the push to give packaging a seat at the table.
FAULTLESS PREP. Orca Bay redesigned its frozen seafood packaging to include two varieties of vacuum-packaging steam technology--
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Value and health drive new food and beverage packaging

A depressed economy and consumers' increasing concerns about personal, as well as environmental, health and wellness drive food and beverage packaging innovations.
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Six steps for developing store brands

 
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Considerations for contract packagers

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Views on impacts of private-label growth

 
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Innovation's future - a balancing act?

More than half the consumer packaged goods (CPG) companies responding to an exclusive Packaging World/Contract Packaging (PW/CP) survey say growth in private-label products provides opportunities for their companies—a stark change from recent years when national brands generally regarded private-label growth as a competitive threat.
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Package investments that can keep private-label at bay

P&G, Swanson, and McCormick are three brand owners that have invested in better products and packaging. Store brands might be reluctant to copy them.

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