Private label

Package Case Study
| January 4, 2011

Water bottler loses a panel, gains an edge

A new secondary packaging design that uses a three-sided tray for bottled-water multipacks provides cost and sustainability benefits for Premium Waters.
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Machine Product Brief
| January 3, 2011

High-throughput bottle labeler

EPI Labelers' self-calibrating, wrap-around bottle labeling system is designed to label containers neatly and reliably at an economical price.
News
| November 29, 2010

Don't rest on successes, speaker says at PLMA Expo

Morning News Beat editor implores both national brands and private brands to continually understand consumer needs in working better with retailers.
SHAPELY DESIGN. Safeway Foods has brought a distinctive shape to the table in the new design for its ice cream containers. Custo
Package Case Study
| November 28, 2010

Safeway brings a custom package shape to private-label--with cost savings

Are store brands on the cusp of bringing a new dimension to store shelves? Structural innovation largely has been the domain of national brands.
News
| November 18, 2010

Assessing the ramifications of front-of-pack label

Front-of-pack nutrition labeling is a hot button in the push to improve dietary habits in the U.S. The Food and Drug Administration is expected to issue labeling guidelines soon as part of the Obama Administration’s fight against obesity, which has reached epidemic proportions in this country.
RETAINING EQUITIES. In traditional stores, Kodak uses color cues significantly to call out three groups of its digital picture f
Feature Article
| November 13, 2010

Leverage package design to sell on the Web

Though the right package may be on store shelves, the equities expressed there often come up short online. Create synergy between the store and the Web for increased sales.
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Feature Article
| October 7, 2010

Private-label brands express front-of-pack labeling concerns

At the PLMA Washington Conference and legislative briefings, concerns focus on cost and complexity in responding to anticipated FDA requirements.
Sterling Anthony, CPP
Feature Article
| September 13, 2010

Battle of the brands

As competitors, private-label and national brands incur gains and losses, but packaging remains a winner.
Kroger_logo
News
| August 18, 2010

Kroger to boost private-label presence in beauty aisles

The retailer has beefed up its overall store-brand selection 25% during the past two years, and now it sees health and beauty as underserved by private-label.
News
| July 28, 2010

Private label update: Whole Foods redesigns prepared foods packaging

Upscale retailer’s strength of supporting regional suppliers made for weak national branding.

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