Private label

Private Label Smackdown: The French Connection
 Video | June 23, 2011

Private Label Smackdown: The French Connection

Guest critic Will Burke from CB'a Brand Engine goes shopping in Paris and analyzes the design strategy for the private label brand Bio across a variety of products including nuts, flour, eggs, and crackers.
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Feature Article
| June 9, 2011

A life in packaging

It was 48 years ago that I walked into an office in London’s West End to begin my first job in packaging.
Private Label Smackdown: Private brands that evolve beyond the copycat strategy
 Video | May 17, 2011

Private Label Smackdown: Private brands that evolve beyond the copycat strategy

Rob Wallace of New York City-based strategic brand identity consultancy Wallace Church compares strategies of private vs. national brand in several product categories with a special emphasis on Target.
Private-Label Smackdown: Tesco takes on name brand yogurts
 Video | May 9, 2011

Private-Label Smackdown: Tesco takes on name brand yogurts

Jonathan Ford of international design agency Pearlfisher with studios in New York and London takes a look at cues such as color logotype and product photography in comparing Tesco's private-label yogurt brand with a variety of national U.K. yogurt products.
Dial_NutriSkin_bottles
Package Case Study
| May 5, 2011

Custom bottle, closure shape Dial's entry into lotions

The category is crowded, with a lot of ‘me-too’ packaging. The gentle curves on Dial NutriSkin’s bottle and closure provide both findability and functional benefits.
News
| April 12, 2011

18th annual HBA Global Expo is moved up to June 28-30

The growing private label and contract packaging services industries will be given attention at this year’s 18th annual HBA Global Expo & Conference, June 28-30 at the Jacob K. Javits Center in New York City.
News
| April 12, 2011

Companies

Supplier News
| April 11, 2011

Request Foods launching skillet meal co-packing program

Request Foods, Holland, MI, a contract packager of frozen entrees, side dishes, and specialty items, is adding skillet meals to the company’s product lineup.
Supplier News
| April 7, 2011

USDA awards Clear Lam Packaging, Inc. first Certified Biobased Product Label on its Renewable Thermo

Renewable thermoformed produce packaging developed by Clear Lam Packaging, Inc. has earned the industry’s first U.S. Department of Agriculture (USDA) Certified Biobased Product Label, part of a new voluntary labeling program to help purchasers choose products made with biobased commodities.
Convention_center
News
| April 6, 2011

Proven innovation is the focus of Walmart's sixth annual expo

Walmart will fill to capacity the John Q. Hammons Convention Center in Rogers, AR, with packaging suppliers exhibiting proven solutions for improved sustainability. Expo starts next week.

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