Traceability, authentication, serialization

Procter & Gamble rely on holography to give their Fusion Proglide package some powerful shelf impact
Feature Article
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New developments in holography find apps in packaging

Here are some of the latest developments in holography from around the world, including one eye-catcher and another that puts the seal on an effective anti-counterfeit strategy.
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Track and trace for pharma
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Track and trace for pharma

VIDEO FROM INTERPACK. Pharma carton system from Travtec is designed to meet track-and-trace requirements now emerging from various regulatory agencies around the world.
Feature Article
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FDA workshop talks Turkey about item-level pharmaceutical packaging

Turkey and France are out in front requiring serialization of drug packages, while the U.S. is in a catch-up position.
Holographic foil helps Colgate Palmolive create shelf impact and recognition
Feature Article
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Holograms employed in the anti-counterfeiting battle

Ian Lancaster of the International Hologram Manufacturers’ Assn. describes how holograms overcome pharmaceutical counterfeiting problems.
Sproxils
Package Case Study
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Mobile phone technology used for Rx authentication, ordering prescriptions

Whether for brand authentication of medications in Africa or Rx orders in the U.S., companies such as GSK, Sproxil, and Walgreens are focusing on consumer-patients.
Feature Article
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U.S. pharma packaging market to grow 5.5% annually through 2014

Demand for pharmaceutical packaging in the U.S. (including Puerto Rico) will increase 5.5% annually to $18.4 billion in 2014, according to a Freedonia Group Inc. report on pharmaceutical packaging prospects.
Materials Product Brief
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Eco-friendly fragrance pump

The Rexam XD 11 Twist fragrance pump can easily be separated from the bottle--once the fragrance is used--with a simple twist gesture providing ergonomics, eco-appeal and brand protection.
Video: Track-and-trace case labeling
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Video: Track-and-trace case labeling

Erik Bronander, vice president of sales for Labeling Systems Inc., describes a print- and-apply labeling system for cases that accommodates RFID or 2D codes, as well as laser, ink-jet, and HP printing systems. Available with Rockwell/Allen-Bradley controls and Cognex vision system.
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Video: Serialization video from Interphex New York
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Video: Serialization video from Interphex New York

IMprints track-and-trace serialization includes printing and vision systems to develop a parent-child relationship between primary and secondary packaging, as explained in this video by Jim Kerper, Videojet's brand protection solutions account manager.
Turkey
Feature Article
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FDA's track-and-trace workshop talks Turkey about item-level pharmaceutical packaging

The packaging executives gathered at the U.S. Food and Drug Administration track-and-trace workshop in mid-February didn't mean the bird when they talked Turkey between sessions at the FDA White Oak Complex in Silver Spring, MD.

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