Traceability, authentication, serialization

Using combinations of consumer and channel-targeted tools, including packaging, help reduce counterfeiting--and build customer relationships.

Wes Shepherd, CEO of Channel IQ, discusses monitoring Internet distribution so manufactures, distributors, and retailers can better understand their markets, and track gray market sales and potential counterfeiting.

Norwood Marking Systems’ 53XL thermal transfer printer is an economical, high-performance printer that features a print area up to 2 x 3.1 in. (53 x 80 mm) to allow users to print more serialized, variable, batch and/or fixed text and graphics to packages and labels.    

Here are some of the latest developments in holography from around the world, including one eye-catcher and another that puts the seal on an effective anti-counterfeit strategy.