For its Horse Quenchers product, Equatic Solutions of Flemington, NJ. pulled off a nice bit of source reduction recently when it switched out of a rigid plastic container plus snap-on lid to a pouch made of flexible film.
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For its Widmer Brothers beers, the Craft Brew Alliance uses a new variety-pack box that reveals up to four different 22-oz glass bottle brands inside, providing marketing differentiation and materials savings.