Green marketing & claims

ThermoPod's ThermoKeeper mail-order shippers provide temperature control and protective insulation for food, wine, pharmaceuticals, cosmetics, and more with environmentally-friendly insulating liners that fit snuggly into a protective corrugated outer box.

Read these tips to learn those things you need to avoid when making green marketing claims, in order to comply with the FTC’s new ‘Green Guides.’

Green Up Street, which runs the Green Up Street Network, a group of suppliers that specializes in cartons and boxes made from agricultural byproducts, recently uncovered some interesting insights regarding consumers’ acceptance of packaging made from alternative materials when it conducted tests using a cereal box made from sugarcane bagasse versus a traditional paperboard cereal box.