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Trends in Beauty Packaging: anti-aging and "ubersexuals"

According to, the skin care market for anti-aging products will reach global sales of $115.5 billion by the end of 2010 and is forecasted to grow to $291.9 billion by 2015.
42 Best Package Designs
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Package Case Study

Whish Body Products is 'pumped' about new travel kit pack

Airless pump dispenser provides differentiation for Whish Body Products’ high-end personal care travel kit.

'Tube-in-a-tube' dispenser for Avon wins cosmetic innovator award

World Wide Packaging, a provider of cosmetic packaging components, was recognized as an ICMAD Cosmetic Innovator of the Year at the trade organization’s 37th Annual Meeting on Thursday, June 17th at 3 West Club in New York City.
Feature Article

Package appropriateness

Some package styles just plain fit certain product groups. A box of cereal, a tube of toothpaste, a bag of chips, a can of beans, a can of soup, a bottle of milk, a bottle of beer, a bottle of wine—in every case we automatically associate the package format with the product.
Materials Product Brief

IWK Packaging Machinery Inc: Unit-dose tube filler

IWK Packaging Machinery (Fairfield, NJ) has designed a tube filler specifically for the automatic filling of viscous adhesive products into unit-dose dispensing tubes.

Recycling tubes of OTC product

Tubes that hold a popular Johnson & Johnson ointment are the focus of a special recycling initiative.
Package Case Study

Eat a tiger, save a tiger

Kraft Foods’ Animal Crackers limited edition package gives consumers a cause they can support.

What today's consumers want in cosmetic packaging

Functionality is essential and eco-friendliness is highly desirable. Some consumers even prefer a bit of ‘attitude’ with their favorite brand.

Has the tube's time come in additional categories?

In Europe, vodka and energy drinks have emerged in tube packaging. In the U.S., now there’s sushi in a tube. Marketers are finding new uses for this versatile package form.
Feature Article

Solid gains in bottle-to-bottle recycling

Closed-loop, bottle-to-bottle recycling is taking a big leap forward in a Canadian town called Shelburne, some 60 miles north of Toronto.


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