Cartons and boxes

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Package Case Study
| February 27, 2013

Router pack redesign connects with consumer needs

New graphics for Cisco’s Linksys routers alleviate consumer confusion in an overly complicated category and communicate the powerful potential of the technology.
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Package Case Study
| February 25, 2013

Aveda shines light on water conservation

This year’s Light the Way candle, a part of Earth Month at Aveda, raises money for clean water causes, while utilizing sustainable packaging materials.
Package Case Study
| February 12, 2013

Shaped candy boxes get chocolates back on gifting radar

Cadbury introduces brightly decorated boxes shaped in flower and heart designs for its chocolate pralines, positioning them perfectly for gift giving.
Package Case Study
| February 11, 2013

Herbal tea redesign reflects passion for plants

Traditional Medicinals refreshes the graphics for its more than 50 herbal tea formulations with color coding for wellness needs, bold plant graphics, and friendlier copy.
January 2, 2013

Corn snack in hybrid hex carton

Atypical design makes for a striking billboard effect.
News
| December 17, 2012

Carton Council achieves 40% access to carton recycling in the U.S.

The ‘Faces of 40’ demonstrate the growing and diverse group of stakeholders helping to bring carton recycling to more communities, adding 26.9 million households since 2009.
Package Case Study
| December 13, 2012

Sport-inspired aesthetics signal new Dr. Scholl's product

Industrial and graphic design teams work together to create holistic design for athletic insoles that sets the line apart from other Dr. Scholl’s products.
Package Case Study
| December 13, 2012

Fiery folkloric characters enliven powdered drink packs

A modern, edgy package design for powdered tea beverage Jade Monk draws inspiration from ancient Japanese folk characters.
Package Case Study
| December 6, 2012

Vibrant heritage of sausage store embodied in new sleeve graphics

New design for beloved brand of U.K. pork sausages connects consumers' desire for authenticity with the product's vibrant heritage.
Package Case Study
| November 13, 2012

Fragrance carton presents printing challenges

New carton for Elizabeth Arden’s Sunflowers fragrance uses multiple printing techniques requiring strict color maintenance and tight registration during converting.

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