Patient compliance

Sproxils
Package Case Study
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Mobile phone technology used for Rx authentication, ordering prescriptions

Whether for brand authentication of medications in Africa or Rx orders in the U.S., companies such as GSK, Sproxil, and Walgreens are focusing on consumer-patients.
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OFF THE SHELF: Patient-compliant packaging
Video |

OFF THE SHELF: Patient-compliant packaging

Jim Butschli takes a look at a packaging solution from Anderson Packaging that helps patients comply with their drug regimen.
OFF THE SHELF: Pfizer's 4-panel wallet pack
Video |

OFF THE SHELF: Pfizer's 4-panel wallet pack

Jim Butschli demonstrates how a new package for a prescription drug from Pfizer helps patients comply with their drug regimen.

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