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Package Case Study
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Tear tape for multi-pack boxes

The Heinz Farley’s plant in Kendal, Cumbria, UK, produces dehydrated, boxed meal products for babies and toddlers. The company decided to overwrap multi-packs of its boxed products for retail sale.
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OFF THE SHELF: Gatorade's G Series appeals to the collector
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OFF THE SHELF: Gatorade's G Series appeals to the collector

Editor Pat Reynolds talks about how Gatorade's G Series uses innovative packaging that appeals to the collector that resides in all of us.
OFF THE SHELF: Flexible packaging flexes its muscles
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OFF THE SHELF: Flexible packaging flexes its muscles

Packaging World Editor Pat Reynolds shows two examples--a full-body shrink label and a high-barrier clear pouch--of what flexible packaging can accomplish.

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