Structural

OFF THE SHELF: Chalk-based aseptic pouch for milk
Video |

OFF THE SHELF: Chalk-based aseptic pouch for milk

Huishan Dairy of China is the first to use this unique, chalk-based pouch for single-serve aseptic packaging format. Editor Pat Reynolds takes a look at the Air Aseptic.
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Nair hair remover in an easy-open clamshell
Video |

Nair hair remover in an easy-open clamshell

Anne Marie Mohan examines a Nair brand hair remover product from Church & Dwight whose primary package has ergonomics written all over it and whose secondary package is a clear plastic clamshell with notable easy-open features.
Planters holiday tin
Package Case Study
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Mr. Peanut adorns Planters holiday tin

Planters holiday tin for 2011 uses an illustrative format to weave an original holiday narrative featuring Mr. Peanut and a cast of characters that inhabit the world of Planters.
In Finland, Marli brand has positioned its Glögi punch drinks in aseptic cartons
Package Case Study
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Warming winter drinks are convenient in aseptic cartons

New preservative-free European specialty beverages, such as punches, mulled wines, and juices, are packaged in aseptic cartons that offer product protection without refrigeration.
Help stuffy nose
Package Case Study
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Package design helps Help Remedies launch into national distribution

Packaging helps convey this pharmaceutical firm’s call to use fewer meds and simplify over-the-counter drug products.
Package Case Study
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Bourbon brand makes comeback in historically inspired bottle

A bourbon brand preferred by California gold miners is revived for today's drinkers, in a handsome bottle inspired by the brand's history.
The arrow indicator in the corner of the label tells consumers where to peel.
Package Case Study
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P-s label carries info inexpensively

Oriflame Cosmetics needed a p-s label that could carry lots of info without costing too much or adding unacceptably to the solid waste stream. Superpeel was just the ticket.
Package Case Study
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Mountain Dew gets brand-specific bottle

Design challenges include meeting operational requirements for ‘hundreds of bottlers’ and creating a new shape using the same lightweight preform for sustainability.
Adding 3- and 5-g sachets helps HR Pharmaceuticals gain market share.
Package Case Study
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Sachet adds unit-of-use cachet to iconic lubricant brand

Vf/f/s pouch machine allows HR Pharmaceuticals to launch a sachet version of its medical and personal lubricants.
Package Case Study
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Sack kraft paper carries cement

Siam City Cement introduces a bag made from high-porosity sack kraft paper that meets the requirements for quick, dustless filling and tough handling

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