Promotional package

Absolut Electrik made its debut at Absolut’s Electrik House futuristic house party in October 2015.
Package Case Study
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Absolut’s 2015 holiday bottle: It’s Electrik!

A metallic/mirror-coated bottle in silver and blue versions, inspired by electronic house music, adds festivity to winter holiday and other ‘house’ parties.
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Pepsi Perfect 1
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Great Scott! PepsiCo recreates Back to the Future II bottle

Celebrating the 30th anniversary of the Back to the Future trilogy, PepsiCo launches a limited-edition bottle that brings to life a ‘futuristic’ Pepsi bottle featured in Part II.
For its 2012 holiday packaging, Starbucks opted to illustrate holiday moments with such characters as a Christmas caroler and an
Package Case Study
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Toss the tacky, and other strategies for inspiring holiday packaging

To create holiday packaging that will enchant consumers, you need to move beyond seasonal clichés and embrace quality design that brings a bit of the unexpected.
Sexy_Hair
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Marilyn Monroe adds vintage glam to Sexy Hair products

Sexy Hair launches a limited edition promotion for its hair styling products featuring Marilyn Monroe, with vintage photographs and a sophisticated color palette.
Botran1
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Boxed set for Guatemalan rum encourages mixology

A limited-edition boxed set from Casa Botran includes a 50-cL rum bottle along with two 5-cL mini bottles of flavored rum that allow consumers to explore different tastes.
Shue_Unidyne 1
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Commemorating a classic with vintage design

A limited-edition version of the iconic Model 55 Unidyne microphone is packaged with striking graphics that draw on archival packaging and ad graphics for inspiration.
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Spirits bottle celebrates Lunar New Year

A special, limited-edition bottle for Johnnie Walker Blue Label Scotch whiskey employs Chinese ceramic artistry to celebrate the Year of the Ram.
Porsche 1
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VIP gift box for VIP Porsche owner

Porsche China creates a specialty gift box for owners of its new, limited-edition Porsche 918 Spyder to convey luxury and customer care.
Consumer with 3M Scotch Tape carton
Package Case Study
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'Empty' box design delivers brand message

A seemingly empty box for 3M’s Scotch Magic Tape holds five rolls of replacement tape, emphasizing the ‘invisible’ nature of the adhesive product through packaging.
Materials Product Brief
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Thermal Packaging Products: Cotton-insulated mailers and box liners

Insulated protective mailers, featuring flocked cotton insulation made from recycled textile fibers, are specifically designed for temperature control and protection of mail order shipments of natural and organic chocolate truffles, caramels, and other temperature sensitive confectionary.
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