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This fall, in a nod to the millions of people leaving a relaxing summer behind and embarking on a reenergized autumn, Diet Coke is launching a new, refreshed ad campaign and limited-time-only can design that will catch the eye of extraordinary individuals everywhere.

A carefully chosen packaging design facilitated by a state-of-the-art bottling plant offers consumers a window to the soul of a natural artesian water brand from Panama.

Originally packaged in a plastic white bottle with black lettering, black is now the look for Awapuhi Wild Ginger brand from Paul Mitchell hair care products.