Digital printing

Package Case Study
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Truly 'Extraordinary': 2 million labels, 2 million designs

The Coca-Cola Company has pushed digital printing to the next level with the Coke Extraordinary Collection—2 million bottle labels, each one with its own graphic design.
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NutraBio meets ever-changing labeling demands—such as new product introductions, formulation changes, and package redesign—with digital label printing systems that reduce the need for label inventory and cut costs.
Feature Article
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Top 12 factors in the digital printing equation

Digital printing for packaging is poised to move to new categories and substrates, including folding cartons and flexibles. Use these tips to evaluate digital opportunities.
Jordan Rettig
Column/Opinion
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Packaging viewed through Schiff's lense

Packaging engineer Jordan Rettig of Salt Lake City-based Schiff Nutrition talks about trends he’s seeing in packaging these days.
To coincide with the release of the feature film Toy Story III, L’Oreal introduced a line of kids shampoo with graphics that are digitally printed.
Feature Article
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How digital printing creates value

The days when package manufacturing could be treated as if it were a commodity business are fast disappearing from the Consumer Packaged Goods arena.
Column/Opinion
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Of presses and peace

The HP Indigo Pre-drupa event March 12-15 in Tel Aviv, Israel, came off without a hitch.
Servo motors are at the heart of the HP Indigo 10000's controls.
News
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Engineering know-how is the key to a new breed of digital presses

What does it take to design and build a sheet-fed digital press whose size and throughput capability is comparable to that of today’s offset presses?
Digitally printed shrink sleeve labels on L'Oreal bottles.
News
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Digital presses geared toward folding cartons and flexible films

“These new presses represent a major transformation in the packaged goods marketplace.”
Feature Article
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Brand owners saying yes to digital printing

Exclusive survey conducted jointly by InfoTrends and Packaging World shows that brand owner awareness of digital printing of labels and packaging is on the rise.
MOVIE INTRODUCTION. To coincide with the release of the feature film Toy Story III, L'Oreal introduced a line of kids shampoo be
Feature Article
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Digital printing: A growth industry primed for 'click and print' in packaging

Marketers should study the benefits of digital printing, whose time is at hand to break into packaging in a big way.  The benefits include faster turnarounds, allowing frequent label changes to keep messages fresh.
White Paper |

Digitally printed, pressure-sensitive labels convey brand personality of Carmella's Italian Bistro

Carmella's Italian Bistro chose cost-effective, digitally printed labels for launching its retail brand. Drawing inspiration from the pure authenticity of its homemade sauces, where heritage, pride and family are signature brand cues, it effectively conveyed its brand messaging using a textured, natural white material that offers visual depth and a tactile feel.
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