Sometimes looks do count. Such was the case for Nestlé Purina Pet Care
Fancy Feast Gourmet Gold cat food, which earned a gold for printing
achievement for Nordenia U.S.A.. The better-looking
bags also reflect functional improvements.
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At the recent SCAA conference in Long Beach, a ‘sold’ sign and a
popular open house testified to the popularity of ICA Quality
Packaging, which specializes in sophisticated, ELAU-equipped high speed
One of the coolest “smart packaging” efforts comes from appliance marketer Euro-Pro, Plattsburgh, NY, for its convection toaster oven packed in a corrugated box whose technology hits several smart packaging hot buttons.