Matt Dudas, market development manager at Eastman Chemical Co., discusses results of an online study of 800 consumers, performed by AC Nielsen, showing that a well-executed shrink-sleeve label intensifies emotional connections with brands.
The RB Dwyer Group a full service converter, manufacturer and printer of heat shrink sleeve labels, tamper evident bands and performs, has hired Barbara Drillings as new marketing communications manager.
DayGlo Color’s unique specialty color effects include FDA-compliant pigments and FDA-approved polymeric colorants for
direct food contact, dual-tone pearlescent pigments, and UV-reactive
invisible inks. See them at PACK EXPO Booth #6545.