Pressure-sensitive

Package Case Study
| November 29, 2010

Appletiser achieves the right bottle and the right label--and a 14% sales increase

Appletiser, a South Africa-based premium, nonalcoholic beverage brand, conducted extensive research of its consumers over three continents, and the results led to a new glass bottle with an engaging pressure-sensitive label—and produced a 14% sales increase without compromising production line speeds.
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45 Best Package Designs
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NO-LABEL LOOK
Package Case Study
| November 28, 2010

Savvy marketers are leaning on value-added labels

Market niches are becoming more defined, with shorter production runs. With a shift in thinking, brands can improve ‘pickup power’ via an under-leveraged portion of the package—the label.
Package Case Study
| November 27, 2010

Big boost from POD labels

 
Materials Product Brief
| November 12, 2010

Labels for curved containers

Avery Dennison's Curve Appeal is a patent-pending system that works together with special Fasson Curvy film labels in a machine application process to label complex curved surfaces.
Package Case Study
| October 31, 2010

WS Packaging develops time indicator label

The label gradually turns pink to tell consumers when it is time to replace the Arm & Hammer refrigerator air filter.
OFF THE SHELF: Digital printing suits organic teas
 Video | July 30, 2010

OFF THE SHELF: Digital printing suits organic teas

Editor Pat Reynolds shows how BOPP labels printed on a digital printer are just the ticket for a line of organic teas marketed in stylish tin containers.

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