Paper

Materials Product Brief
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Facing stock

Developed for sheet-fed printing and single-face laminating of E-, F- and N-flute folding cartons and displays, Westvaco Corp.'s (New York, NY) ShowCase(TM) facing stock is said to have higher brightness and bluer-white styling than competitive SBS boards.
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Materials Product Brief
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BASF Corp.: General purpose PS

BASF's Polystyrene Business Group (Mount Olive, NJ) has introduced 166H, a new high-molecular weight, general-purpose PS suitable for blending with HIPS and clear SBS block copolymers.
With Fox 40?s new blister pack (above), four ?posts? in the blister protrude through holes in the card. The posts are then crush
Feature Article
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Blisters clear enviro-hurdles

Fox 40's mechanically bonded blister packs retain the clarity of a clear blister while complying with European recycling mandates. Card costs drop 20%, and new machine boosts productivity by 50% while halving labor.
Materials Product Brief
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Fraser Papers: Brighter paperboard

In response to customer requests, Fraser Papers (Stamford, CT) is now offering a whiter white (82 brightness) for its FraDuo and FraPak paperboard.
Materials Product Brief
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International Paper: SBS liner

International Paper's Bleached Board Div. (Purchase, NY) has introduced Starcote® Light Liner-LCL, a lightly coated, low-density SBS top liner said to produce high-quality print graphics for corrugated containers and point-of-purchase displays.
News
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Harry's launches branded-no-brands

Store-branded items in the supermarket continue to grab bigger and bigger chunks of market share once belonging to branded items. Harry's Fresh Foods of Portland, OR, has come up with a way of capitalizing on this ongoing trend.
News
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Frozen fish package is bait for consumers

Newport, KY-based StarKist Seafood, internationally known for its canned tuna, is entering a whole new category with its Seaside Gourmet(TM) premium-cut, frozen fish fillets.
News
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Brands 'Sing' with consistency

Tying in with recent graphic updates of Michelina's® and new Michelina's Lean 'n Tasty(TM) brands, redesigned packaging for Michelina's Yu Sing® entrees and egg rolls began reaching store freezers this April.
Rhino Foods is relying on artwork by a prominent Vermont artist to help its Chessters frozen cookie sandwiches cut through the
Feature Article
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Carton takes Chessters to supermarket freezers

Rhino Foods of Burlington, VT, had a nice little business going with Chessters, a frozen chocolate chip cookie ice cream sandwich named after a Chesapeake Bay retriever.
News
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A category by any other name.

How does a company call attention to a market segment that doesn't want much attention?

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