Strategy

Schering-Plough got into pressure-sensitive labeling in a big way when it brought suncare product labeling in-house. Rotary p-s
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Coppertone's new label is a clear winner

Schering-Plough decided to bring in-house new p-s labeling of its suncare products. Along with special labels, the company needed labeling equipment-and also machine vision and ink-jet printing.
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Semi-automated shell-handling system greatly reduces the repetitive motion involved in feeding shells to the line
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Pepsi line has future in mind

Fast changeover and overall versatility were foremost in mind when Pepsi designed its high-speed line for hard-to-handle one-piece PET bottles in four different sizes. Machine redundancy, computerization, and modular construction all contribute significantly.
Cases of aerosol products are conveyed to the labeler (top) where bar-coded labels are printed then applied using the tamp-blow
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Is bar-coding a valuable customer service?

When customers asked for bar codes to help control inventory,Sherwin-Williams got the message. It implemented a custom print/apply bar code labeling system.

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