To introduce its Altima(TM) protective leave-in reconditioner during a two-month promotion last Spring, Joico combined a 125-mL (4.4-oz) offering of the new product with its existing 500-mL (16.9-oz) Triage(TM) moisture-balancing shampoo.
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This haircare producer begins filling creme relaxer into nestable yogurt-style cups with freshness seals. The switch from traditional jars not only keeps the product fresh, it aids in product display as well.
Its closure and container are stock items, and the label doesn't exactly stretch the envelope either. But the new paint package introduced last October by Colorations, Inc., has done wonders for sales.
Serving the cosmetic, fragrance, toiletry and non-prescription pharmaceutical industries, HBA Global Expo '95 has a strong packaging emphasis: almost 20% of this year's exhibitors are packaging-related companies.
The Model ITD-100 tray denesting machine from MGS Machine (Maple Grove, MN) automatically feeds trays up to 100/min out of a single magazine. The machine positively separates and pulls trays from the magazine using a combination of vacuum, pneumatic and mechanical principles.
The Model Y221 capping machine from Alcoa Closure Systems (Indianapolis, IN) is a high-speed, hot-fill plastic closure applicator. Suitable for products bottled in steam-filled, high temperature conditions, such as juice.