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Personal care

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Haircare capsule pack captivates consumers

Petri dishes-the stuff of science class nightmares-aren't usually associated with high-impact consumer packaging. But Tampa, FL-based Vogue Intl.
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The new inner cap for Maybelline lipsticks not packed in blister cards is a thermoforming and trimming achievement. This is espe
Feature Article
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Maybelline 'caps' thermoforming technology

High-cavity tooling and a unique tandem trim operation with special matched-metal cutting dies produce a new inner cover for lipsticks. Shrink label provides security for products sold without blister cards.
The three photos above show two 24-count trays shrink-wrapped into a single retail pack (top), a single 24-count tray with prot
Feature Article
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Shrink wrap system provides big retail thrust

A shrink wrapper overcomes heat and packing obstacles to bundle two 24-count trays of mr. big candy bars, enabling Neilson Cadbury to satisfy Canada's retailer demand for a 48-count pack.
News
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P&G calls consumer attention to counterfeits

With more than 300 product brands, Procter & Gamble has had to take legal action over a dozen times in the past couple of years against those who would sell product in similar packaging, hoping to cash in on P&G's wealth of brand equity.
Peter Levine of design firm Desgrippes, Gob? explained how revamping the logo for Ann Taylor stores began a relationship that 
Feature Article
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Designers yearn for credibility

Whether captive or consulting, packaging designers rarely get the credit or the budgets they need. Marketing 'pups' often control purse strings and decision-making. But there's a bit of light showing from designers' computer terminals.
Feature Article
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FDA getting touger on iron
Product visibility and an upscale look are among the advantages gained since Malibu 2000 switched from HDPE (right) to PET bottl
Feature Article
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Hair care line parts with HDPE

Salon customers are impressed since Malibu 2000 switched from screen-printed HDPE bottles to a tinted PET with the increasingly popular no-label look.
Materials Product Brief
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Microflute corrugated

International Paper, Containerboard and Kraft Div. (Memphis, TN), has introduced a new line of microflute corrugated mediums and specialty lightweight printing substrates that combine the strength of corrugated with the graphic appeal of bleached board.
I  ndividually protected and wrapped 		window and door units are now shipped on company trucks standing on end like books. The v
Feature Article
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Pella's 'bookshelf' loads reduce materials and damage

To reduce materials and improve product protection, window-maker Pella moved to transparent stretch-wrapped packs that dramatically cut costs.
Supplier News
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Roller coaster ride for recycled plastics, paper markets

As the buying habits of Procter & Gamble, Lever Brothers, Clorox and People's Republic of China go, so goes the U.S. market for recycled packaging materials. Recycling capacity and changes in feedstock play major roles, too.

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