Personal care

GG1
Package Case Study
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Redesigned sunscreen label conveys brand essence

Clearing the clutter on the label for its line of mineral-based sunscreen products, Goddess Garden Organics emphasizes the brand while organizing product benefits.
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Materials Product Brief
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VariBlend: Dual-dispensing 30-ml PET bottle

VariBlend adds to its on-the-go, custom-blending, dual-dispensing range with a new Sonoco 30-ml PET bottle and new 40-mm dispenser with secure locking design.
New design
Package Case Study
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Amway haircare rebranding brings global appeal

In a complete redesign of the packaging for its Satinique haircare line, Amway creates a vibrant, elegant, and easily navigable system expressly designed for a global audience.
The Kiss Me design is sprinkled with floral and sealed with a kiss from Betsey.
Package Case Study
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Tissue box designs encourage self-expression

To excite consumers’ creative side, fashion designer Betsey Johnson creates bright and bold graphics in four themes for Kleenex brand facial tissue.
7810 UV laser printer
Machine Product Brief
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Videojet Technologies: Laser printer

The 7810 UV provides high-speed, in-line permanent marking for lifetime product traceability.
Package Case Study
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Loop-and-hook closure keeps bath salts fresh

Dr Teal’s selects a VELCRO closure for a flexible pouch holding its Epsom Salt Soaking Solutions product. The closure offers consumer convenience and product protection.
Off The Shelf: Big time space savings
Video |

Off The Shelf: Big time space savings

It's remarkable how much cost can be taken out of the value chain when primary packaging is carefully examined.
Eric Greenberg
Column/Opinion
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Sunscreens: follow FDA specs or get burned

You know what’s great about modern healthcare?
Unilever Dry Spray Antiperspirants
Package Case Study
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Custom actuators deliver dry spray antiperspirant

Unilever introduces dry spray antiperspirant to the U.S. market, launching it across five brands and 27 variants, each housed in its own custom-designed bottle with actuator.
Amplify
Materials Product Brief
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MeadWestvaco: Pump-on-a-tube

Amplify™ is an airless solution that combines the convenience of a pump-on-a-tube with the protection and soft actuation of the company's patented Rolling Bellow engine technology.
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