OTC remedies

PACKAGE OPEN AND CLOSED. Sanofi’s Nasacort® Allergy 24HR booklet pack with thermoform delivers shelf impact.
Package Case Study
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Sanofi’s Nasacort® Allergy 24HR booklet pack with thermoform delivers ‘wow’ factor

Package design uses thermoformed ‘N’ to help make successful switch from prescription-only to over-the-counter sales.
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Package Case Study
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Standardized sports tape tins are sturdy, modern

SpiderTech is spinning its web of pre-cut kinesiology tape products into one, standardized packaging format to make the brand easily recognizable on shelf and provide consistent messaging.

Reusable tin keeps sports tape safe

A slim, custom-embossed tin from SpiderTech protects its pre-cut elastic sports tape in a range of athletic and workplace environments, and provides a powerful shelf presence with its contemporary, bold graphics.
Standing out on shelf was all important as Oxy Bump went retail.
Package Case Study
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Packaging takes Oxy Bump retail

Oxy Bump, a nasal spray that uses an infusion of essential plant minerals and oxygenated saline to fight bacteria and allergens while moisturizing nasal tissues, recently went retail in an award-winning package.
This photo shows an authentic alli carton.
News
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GlaxoSmithKline voluntarily recalls alli weight loss product

Company believes some packages of the product were tampered with, leading to recall of all alli products from U.S. and Puerto Rico retailers.
Senator Charles Schumer calls for safer packaging for children’s medicine bottles in effort to help prevent emergency room visits.
News
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Could 'flow restrictors' help reduce medication overdoses?

Senator Charles Schumer calls for safer packaging for children’s medicine bottles in effort to help prevent emergency room visits.
U.S. FDA offers resources to learn more about how to use acetaminophen safely during this cold and flu season.
News
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Check medicines to avoid taking too much acetaminophen

U.S. FDA offers resources to learn more about how to use acetaminophen safely during this cold and flu season.
The StoryTrigger app, launched this fall by Switch United, seeks to attact health and wellness-focused consumers with enhanced health and personal care product packaging that combines object recognition technology and interactive content.
Column/Opinion
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Turning a package into a 'content channel'

Newly launched smartphone and tablet app aims to turn packaging into an interactive experience that informs and entertains health and wellness consumers.
A stock image portraying packaged medical marijuana.
News
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Container company supports child-proof packaging for marijuana products

Medical wellness container wholesale distributor Kush Bottles to urge Colorado lawmakers to support Task Force recommendation.
Bayer aspirin packaging.
Feature Article
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Connecting to consumers with OTC packaging

Bayer and Aleve serve as examples that satisfy consumers. Packaging needs to appeal to the 4 Es.

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