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Off The Shelf: What a difference a label makes
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Off The Shelf: What a difference a label makes

When Traina Foods launched a premium ketchup made from sun-dried tomatoes, the innovative company decorated its HDPE bottle with a gorgeous full-body shrink sleeve label to set its product apart from the "sea of red."
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Package Case Study

Salsa label takes on Texas personality

New packaging for Texas-Texas salsa brand includes enhanced Texas personality with iconic cowboy hat and rope on post, irregular label edge, and spot UV finishes.
Package Case Study

Pasta sauce label puts ingredients front and center

New packaging for the Victoria premium brand of artisanal pasta sauces lists ingredients on the front of the label to highlight the product’s fresh, all-natural ingredients.
The DennyMike's brand of sauces and seasonings has been relaunched in a bold new package design along with a generous upsize in the sauce packaging.
Package Case Study

BBQ sauce gets more sophisticated branding

A rebrand for DennyMike’s sauces and seasonings includes a refined look that reflects the products’ high-quality ingredients plus larger-sized packs at a reduced price point.
Package Case Study

'Wholly' natural graphics used for salsa line

Packaging for the Wholly Salsa line of all-natural dips uses photography of enticing, fresh whole ingredients along with Southwestern-inspired color palettes.
Package Case Study

Sauce bottle channels modern Asia

Yau’s brand Asian cooking sauce labels get a refresh, with bright neon colors that capture the energy of a modern Asian city at night and signal fresh flavors.
Barilla uses a 42-head rotary volumetric filler that normally runs at 400 bottles/min on each line. The fillers offer a valve system that provides maximum dosing accuracy with the least mechanical stress on the product.
Machine Case Study

New Barilla sauce plant is committed to quality

A new $53 million facility near Parma, Italy, uses extensive quality controls from the field to the final package to ensure the most authentic Italian food experience.
Pasta sauce bottles enter a labeler at left, then exit labeled at right. Filled, capped, and labeled bottles accumulate on a high-speed bottling line at LiDestri’s Rochester, NY, facility.
Feature Article

Contract manufacturer accelerates its packaging operations

New facilities and equipment investments drive LiDestri Foods’ operations in Rochester, NY, and Fresno, CA.
Package Case Study

Dip snacking and serving made easier with new guacamole packs

Wholly Guacamole dips launch in an easy peel-and-serve tray and in a 100-calorie mini cup, providing consumers with more convenient serving and snacking options.
Package Case Study

Iconic honey bear bottle takes sassy turn with honey badger shape

With funds from Kickstarter, three friends develop a bold BBQ sauce packaged in a custom a honey badger-shaped bottle that overcomes a number of production challenges.


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