It may seem like too little and too late, but the Food and Drug Administration recently issued its 1993 revision of "Standards for the Fabrication of Single Service Containers and Closures for Milk and Milk Products." Federal and state regulatory inspectors use these standards as the basis for inspecting plants manufacturing dairy packaging.
"Most of our clients now view package design as a form of advertising, recognizing the impact design has in creating and reinforcing a brand's image and communicating its superiority," says Bob Minkus, president of Minkus & Associates (Rosemont, PA), a graphic designer.
Serving the cosmetic, fragrance, toiletry and non-prescription pharmaceutical industries, HBA Global Expo '95 has a strong packaging emphasis: almost 20% of this year's exhibitors are packaging-related companies.
This haircare producer begins filling creme relaxer into nestable yogurt-style cups with freshness seals. The switch from traditional jars not only keeps the product fresh, it aids in product display as well.