Energy drinks

Package Case Study

| May 1, 2013

Energy drink takes flight in slim, aluminium can

New Fuga beverage—a mix of energy and herbal ingredients—launches in a slim, 12-oz aluminium can that provides consumer appeal and recyclability.

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Package Case Study

| December 10, 2012

Reservoir cap keeps vitamins fresh in new energy drink

Company delivers spring water with a bite: VBlast Gator Pit Energy Formula provides energy-enhancing ingredients in a custom cap that dispenses its contents when turned.

Package Case Study

| October 11, 2012

Redesigned can energizes Celsius

Sleek aluminum can with brighter graphics delivers appeal for this vitamin-enhanced, pre-exercise beverage that aims to burn calories.

Package Case Study

| September 24, 2012

Female-targeted energy drink a stunner in slim can

Goddess Energy, Inc. improves the formula for its Flirt Energy Drink, and rolls out the beverage in sleek aluminum can that offers functionality, sustainability.

Package Case Study

| July 3, 2012

Vemma rebrands with cylindrical HDPE containers

Containers for Verve! Low Carb Shot feature full-body sleeve and continuous-thread closure.

Package Case Study

| March 9, 2012

Organic energy beverages relaunch in cold-activated cans

Reformulated energy drinks move from glass to aluminum to meet consumer demand for larger, more portable package. Cold-activated ink indicates optimal drinking temp.

Package Case Study

| January 30, 2012

ActivLab works out aluminum can for Fit Drink

Functional food producer ActivLab is marketing its Fit Drink product in Poland in beverage cans from Ball Packaging Europe.

Video | September 21, 2011

Energetic feed system for small energy drink bottles

Shibuya Hoppmann's custom designed Bottle Feed System uses unique urethane scallops to singulate and orient empty 2 ounce energy drink bottles. The system then ionizes and flips them 180˚ and takes them downstream to filling operations at an output rate of 525 bottles per minute.