Representatives of the National Food Processors Assn. (NFPA) met with Food and Drug Administration (FDA) officials in early February to discuss NFPA's petition to amend labeling regulations of health claims for foods.
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Pace Foods, the San Antonio-based salsa producer, has gotten a lot of mileage out of a series of television commercials emphasizing its Tex-Mex heritage and deriding the competition's product for being made "in New York City?!!" In the same vein, Chi-Chi's, Inc., the Mexican restaurant chain headquartered in Louisville, KY, has an amusing TV commercial for its retail-packed salsa in which the ceo of some unnamed competitor asks his managers whether the company should make salsa or oven mitts.
Each fall, wine and spirits marketers come up with unusual and decorative holiday gift boxes for their products. Few of this year's crop are as unusual as the one produced by Mid-Cities Paper Box (Bell Gardens, CA) for 750-mL bottles of four varietals from Robert Mondavi Winery of Oakville, CA.