Spirits

Column/Opinion
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Direct bottle printing may cause sleeve market to shrink

Bottle decorating is approaching a tipping point.
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FRIS Brand Union
Package Case Study
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Absolut’s Frïs recognized as winner by Glass Packaging Institute

Bottle design resembles large shard of ice and is inspired by the brand’s Nordic roots.
Package Case Study
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Premixed rum cocktails are pleasing in new pouch

Two new varieties of Malibu Rum premixed, ready-to-serve cocktails are introduced in a new pouch format that offers increased functionality.
Casa Herradura tequila
Package Case Study
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Bottle and gift pack help reflect high-end tequila

Tequila packaging gets an upgrade from Brown-Forman’s Casa Herradura Selección Suprema tequila.
Package Case Study
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Skinnyminis cocktails are convenient in 200-mL PET

Beam’s popular Skinnygirl Margarita ready-to-serve cocktail is launched in a single-serve PET barrier bottle, opening the brand up to new venues.
Machine Case Study
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More speed, less breakage for fragile containers

When their old drop packer didn’t do the job, distilled spirits maker Luxco found a case packer with money-saving technology built in.
Off The Shelf Video: Vodka brand excites with programmable-LED label
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Off The Shelf Video: Vodka brand excites with programmable-LED label

Medea Spirits introduces an interactive bottle for vodka that lets consumers program messages that scroll across the label panel in bright blue, white, or pink letters.
Package Case Study
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Resealable latex lid allows for savoring of whisky shots

Scottish Spirits Single Grain Scotch Whiskey in a 12-oz can now comes with a resealable, reusable latex cap that allows for product consumption over time.
Package Case Study
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Thermochromic inks help Tuaca liqueur display a 'Perfect Chill'

Thermochromic inks on bottle label’s ‘tattoo’ indicate when spirit has reached the ideal drinking temperature.
TOUGHER TAMPER PROOFING. The screen-printed bottles are manually topped off with cork stoppers and shrink film neck capsules (left) that replaces the previous, vertical paper TE banding.
Package Case Study
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Raising spirits' packaging profile

Uniquely shaped bottles, screen-printed graphics, stopper corks, and shrink-sleeve neck capsules give Death's Door gin, vodka, and white whisky lively shelf appeal.

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PACKAGE DESIGN/DEVELOPMENT
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