Soft drinks

Endless variety thanks to digitally printed labels.
Package Case Study
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Personalized packaging at its best

The affection fans feel for Diet Coke is truly unique, but next month, thanks to the power of digitally printed full body shrink labels, fans will have another reason to swoon over their favorite no-calorie beverage.
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44 Best Package Designs
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Pepsi Perfect 1
Package Case Study
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Great Scott! PepsiCo recreates Back to the Future II bottle

Celebrating the 30th anniversary of the Back to the Future trilogy, PepsiCo launches a limited-edition bottle that brings to life a ‘futuristic’ Pepsi bottle featured in Part II.
Bob Sperber's picture
Brite Idea's all-natural chart-topper
Supplier News
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All-natural water enhancer 'skyrockets' to success with supplier help

Berlin Packaging and an outside co-packer help Brite Idea Foods' all-natural product and innovative package top Amazon's Hot New Release list.
The Coca-Cola Company pavilion at Expo Milano 2015
Package Case Study
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Coke’s 100% plant-based bottle exhibited at Expo Milano

The package represents the first demonstration scale production of a PET bottle made entirely from plant-based material.
Package Case Study
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Truly 'Extraordinary': 2 million labels, 2 million designs

The Coca-Cola Company has pushed digital printing to the next level with the Coke Extraordinary Collection—2 million bottle labels, each one with its own graphic design.
Machine Case Study
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Eco services help bottler reduce blow-molding energy costs

Implementation of consumption monitoring and process control tools help The Midwest Coca-Cola Bottling Company to significantly reduce blowing pressure and electricity use.
Commemorative Coke bottle.
Package Case Study
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Special shaped aluminum bottle marks a special year for Scotland

Uniting all of Scotland this year was the universal admiration of a special Diet Coke bottle to commemorate Homecoming Scotland 2014.
DOUBLE ACTING. Using tooling like this, the 20-head capping system now running in Truesdale, MO, pushes the aluminum capsule down onto the top of the bottle and also gently rolls on the cap, in the process forming the cap threads and tamper-evident band.
Machine Case Study
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Coca-Cola masters ROPP cap on aluminum bottle

Groundbreaking work with roll-on pilfer-proof technology has helped Coke move from an impact-extruded aluminum bottle to a much lighter drawn and ironed bottle.
Package Case Study
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A Coca-Cola milestone

Looking back over the last 20 years worth of stories we’ve published, one can’t help but be struck by how many of those stories are about something that the Coca-Cola Co. did.
Package Case Study
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Pepsi promo can tells consumers to 'blipp it'

Pepsi launches an interactive mobile marketing campaign around Super Bowl 2015 that lets consumers ‘blipp’ to enter sweepstakes and take a virtual picture with an NFL player.

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