Soft drinks

Package Case Study
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Coca-Cola personalizes 800 million bottle labels

The largest personalized brand campaign for Coca-Cola in Europe, Share a Coca-Cola uses variable-data printing to create 800 million custom labels.
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TalkingRain beverages are expanding nationally
Supplier News
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TalkingRain Beverage Co. expands nationally with Saddle Creek 3PL

Saddle Creek to manage nationwide U.S. logistics for TalkingRain beverages from five existing and three new locations.
Fanta Funstigator
Package Case Study
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Thermochromic inks help launch Fanta’s 'Unbottle the Fun' campaign

Temperature-sensitive ink for Fanta promotion in Australia uses two levels of activation, for bottles both in chilled and ambient temperatures.
Package Case Study
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Pepsi launches first new bottle design in 16 years

The new bottle's bold swirl and elevated profile are said to reflect the brand's attributes and youthful spirit.
Package Case Study
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HONEST Fizz artwork offers 'a serving of fun'

Packaging for new HONEST Fizz, a line of naturally sweetened sodas from Honest Tea, uses whimsical product shots and lots of bubbles to convey fun and effervescence.
Package Case Study
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Diet Double-Cola's turn for a refresh

Ionic cola brand gets new can and carton graphics that reflect its personality—‘ a little out of the ordinary, friendly, handcrafted, and different from other big-name colas.’
Materials Product Brief
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Ampac : Easy-open beverage pouch

An alternative to traditional straw punch-through beverage pouches, Ampac’s Pull Tab beverage pouch provides hygienic protection of the straw hole with a tear away Pull Tab label.

Pepsi NEX Zero comes with attached prize

Nintendo collectors will appreciate the free bonus.
Resealable aluminum is quick-chilling and helps a good cause.
Package Case Study
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Root beer in aluminum pint bottle

For premier craft brewer Oskar Blues Brewery of Lyons, CO, combining their home-brewed root beer with a convenient, quick-chilling, resealable aluminum bottle benefited not only Oskar Blues and its customers but also the family of Brian Stiff.
Sugary drink
News
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NYC ban could turn up the heat on 'supersized' soft drink packaging

Datamonitor report indicates that the proposed legislation could lead companies to opt for smaller package configurations.

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